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==== Chinese market ==== [[File:2020 SAIC-Volkswagen Lavida.jpg|alt=|thumb|The [[Volkswagen Lavida]] was the best-selling sedan in China.]] Until 2022, Volkswagen was a market leader in [[China]], the [[Automotive industry in China|largest single automotive market in the world]].<ref>{{Cite web |last=Brooks |first=Glenn |date=2023-10-30 |title=BYD overtakes VW in China - what happens next? |url=https://www.just-auto.com/sectors/automotive/byd-becomes-chinas-number-one-brand/ |access-date=2024-01-06 |website=Just Auto |language=en-US}}</ref> In 2019, 3.16 million Volkswagen-branded vehicles were delivered in the country.<ref>{{Cite web|title=China region|url=https://www.volkswagen-newsroom.com:443/en/china-region-3914|access-date=12 September 2020|website=Volkswagen Newsroom|language=en}}</ref> The importance of the market has justified a significant amount of China-specific models. Though Volkswagen was long a leader in the Chinese market, its market share has declined in the 2020s due to the rapid adoption of electric vehicles and increasing competition from Chinese brands. Its market share has fallen from 19% in 2019 to 14.5% in 2024.<ref>{{Cite news |last=Waldersee |first=Victoria |date=22 April 2025 |title=VW Group pitches comeback in China with new models, in-house assisted driving |url=https://www.reuters.com/business/autos-transportation/vw-group-pitches-comeback-china-with-new-models-in-house-assisted-driving-2025-04-22 |access-date=18 May 2025 |work=[[Reuters]]}}</ref> [[Sedan (automobile)|Sedans]] are a favoured segment in China due to their spacious interiors and boot space. In 2019, the brand sold 1.6 million of them in China. In the compact [[notchback]] or sedan segment, the brand is represented by several China-only models which include the [[Volkswagen Jetta|Sagitar]], [[Volkswagen Lamando|Lamando]], [[Volkswagen Bora|Bora]], [[Volkswagen Santana|Santana]], [[Volkswagen Lavida|Lavida]], and its derivatives in other body styles,<ref>{{Cite web|title=Market overview: Compact notchback models are one of Volkswagen's key segments in China|url=https://www.volkswagen-newsroom.com:443/en/press-releases/market-overview-compact-notchback-models-are-one-of-volkswagens-key-segments-in-china-5954|access-date=12 September 2020|website=Volkswagen Newsroom|language=en}}</ref> while the [[Mid-size car|mid-size sedan]] segment is represented by the [[Volkswagen Passat (NMS)|Passat]] and [[Volkswagen Magotan|Magotan]].<ref>{{Cite news |title=6 sedans that Volkswagen builds for China, where Jetta is its own brand|url=https://www.iol.co.za/motoring/industry-news/6-sedans-that-volkswagen-builds-for-china-where-jetta-is-its-own-brand-46682978|access-date=12 September 2020|website=www.iol.co.za|language=en}}</ref><ref>{{Cite web|first1 = Sergiu | last1 = Tudose | title=Meet Volkswagen's Chinese Army of Four-Door Sedans|url=https://www.carscoops.com/2020/04/meet-volkswagens-chinese-army-of-four-door-sedans/|access-date=12 September 2020|website=Carscoops|date=9 April 2020}}</ref> The Lavida was the best-selling model in China of all manufacturers in 2019 with 491,000 units sold.<ref>{{Cite web|title=What makes China VW's 'most important market'? {{!}} Autovista Group|url=https://autovistagroup.com/news-and-insights/what-makes-china-vws-most-important-market|access-date=12 September 2020|website=autovistagroup.com|archive-date=9 August 2020|archive-url=https://web.archive.org/web/20200809023837/https://autovistagroup.com/news-and-insights/what-makes-china-vws-most-important-market}}</ref> The popularity of SUVs also gave birth to several SUV models built or reworked specifically for China, including the [[Volkswagen Tharu|Tharu]], [[Volkswagen Tayron|Tayron]], Tayron X, Tiguan X, and reworked versions of the [[Volkswagen T-Cross|T-Cross]] and [[Volkswagen T-Roc|T-Roc]].<ref>{{Cite web|title=Volkswagen launches model offensive in China|url=https://www.volkswagenag.com/en/news/2019/04/Volkswagen_launches_model_offensive_in_China.html|access-date=12 September 2020|website=www.volkswagenag.com|archive-date=20 June 2021|archive-url=https://web.archive.org/web/20210620075100/https://www.volkswagenag.com/en/news/2019/04/Volkswagen_launches_model_offensive_in_China.html}}</ref> The brand also has a strong presence in the premium or luxury segment including the [[Volkswagen Phideon|Phideon]] and [[Volkswagen Viloran|Viloran]] as the models developed specifically for China.<ref>{{Cite web|title=VW Phideon GTE Is The Large Hybrid Sedan Only China Will Get|url=https://www.motor1.com/news/143088/vw-phideon-gte-debut/|access-date=12 September 2020|website=Motor1.com|language=en}}</ref><ref>{{Cite web|last=Ramey|first=Jay|date=29 April 2020|title=The Volkswagen Viloran Is the MPV-Class Galleon That Will Pass Us by|url=https://www.autoweek.com/news/luxury/a32289726/the-volkswagen-viloran-what-is-it/|access-date=12 September 2020|website=Autoweek|language=en-US|archive-date=5 August 2020|archive-url=https://web.archive.org/web/20200805015131/https://www.autoweek.com/news/luxury/a32289726/the-volkswagen-viloran-what-is-it/|url-status=dead}}</ref> On 26 July 2023 Volkswagen announced its investment of $700 million in Chinese EV maker [[XPeng]] for purchasing 4.99% stake of the company. The VW will collaborate with XPeng to develop two VW brand electric models for the mid-size segment in the Chinese market in 2026.<ref>{{Cite news |date=2023-07-26 |title=Volkswagen to expand China EV line-up with Xpeng, SAIC partnerships |language=en |work=Reuters |url=https://www.reuters.com/business/autos-transportation/volkswagen-expand-china-line-up-with-xpeng-saic-partnerships-2023-07-26/ |access-date=2023-07-26}}</ref><ref>{{Cite web |title=More e-models for fast-growing e-mobility market in China: VW brand and Audi agree strategic cooperations with local automakers |url=https://www.volkswagen-newsroom.com/en/press-releases/more-e-models-for-fast-growing-e-mobility-market-in-china-vw-brand-and-audi-agree-strategic-cooperations-with-local-automakers-17495 |access-date=2023-07-26 |website=Volkswagen Newsroom |language=en |archive-date=26 July 2023 |archive-url=https://web.archive.org/web/20230726162602/https://www.volkswagen-newsroom.com/en/press-releases/more-e-models-for-fast-growing-e-mobility-market-in-china-vw-brand-and-audi-agree-strategic-cooperations-with-local-automakers-17495 |url-status=dead }}</ref>
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