Editing Business model (section)

== Related concepts ==
The process of business model design is part of [[business strategy]]. Business model design and innovation refer to the way a firm (or a network of firms) defines its business logic at the strategic level.

In contrast, firms implement their business model at the operational level, through their business operations. This refers to their process-level activities, capabilities, functions and infrastructure (for example, their business processes and business process modeling), their organizational structures (e.g. organograms, [[workflows]], human resources) and systems (e.g. [[information technology architecture]], production lines).

The [[brand]] is a consequence of the business model and has a symbiotic relationship with it, because the business model determines the brand promise, and the brand equity becomes a feature of the model. Managing this is a task of [[integrated marketing]].

The standard terminology and examples of business models do not apply to most [[nonprofit organization]]s, since their sources of income are generally not the same as the beneficiaries. The term 'funding model' is generally used instead.<ref>William Foster, Peter Kim, Barbara Christiansen. [http://www.bridgespan.org/ten-nonprofit-funding-models.aspx Ten Nonprofit Funding Models], Stanford Social Innovation Review. 2009-03-05.</ref>

The model is defined by the organization's vision, mission, and values, as well as sets of boundaries for the organization—what products or services it will deliver, what customers or markets it will target, and what supply and delivery channels it will use. Mission and vision together make part of the overall [[business purpose]]. While the business model includes high-level strategies and tactical direction for how the organization will implement the model, it also includes the annual goals that set the specific steps the organization intends to undertake in the next year and the measures for their expected accomplishment. Each of these is likely to be part of internal documentation that is available to the internal auditor.