Editing Smiley (section)

===Name of Designs===  
Early designs were often called ''"smiling face"'' or ''"happy face."'' In 1961 the [[WMCA (AM)|WMCA]]'s Good Guys, incorporated a black smiley onto a yellow sweatshirt,<ref name=EverybodysPutting>[https://www.newspapers.com/article/asbury-park-press-everybodys-putting-on/111248106/ Everybody's Putting on a Happy Face, Asbury Park Press Asbury Park, New Jersey, Sun, Jul 25, 1971, Page 36] {{Webarchive|url=https://web.archive.org/web/20240221192922/https://www.newspapers.com/article/asbury-park-press-everybodys-putting-on/111248106/ |date=21 February 2024 }} Retrieved 02-21-2024</ref> and it was nicknamed the "happy face." The [[Spain (surname)|Spain]] brothers and [[Harvey Ross Ball]] both had designs in the 70s that concentrated more on slogans than the actual name of the smiley.
When Ball's design was completed, it was not given an official name. It was however labeled as ''"The Smile Insurance Company"'' which appeared on the back of the badges he created. The label was due to the fact the badges were designed for commercial use for an insurance company. The Spain brothers used the slogan [[Have a nice day]],<ref name="Adams" /><ref name=Spainbrothers1>[https://www.newspapers.com/article/the-daily-times-news-two-brothers-put-th/132119272/ "Two Brothers Put The Smile On Buttons For Latest Fad" By Nancy B. Clarke, Women's News Service, The Daily Times-News Burlington, North Carolina, Sun, Aug 22, 1971, Page 20.] {{Webarchive|url=https://web.archive.org/web/20240131223133/https://www.newspapers.com/article/the-daily-times-news-two-brothers-put-th/132119272/ |date=31 January 2024 }}  Retrieved 31 Jan 2024</ref> which is now frequently known for the slogan rather than the naming of the smiley.

The word smiley was used by [[The Smiley Company|Franklin Loufrani]] in France, when he registered his smiley design for trademark while working as a journalist for [[France Soir]] in 1971. The smiley accompanied positive news in the newspaper and eventually became the foundation for the licensing operation, [[The Smiley Company]].
<ref name=vice2>{{cite web |last1=Golby |first1=Joel |title=The Man Who Owns the Smiley Face |url=https://www.vice.com/en/article/the-man-who-owns-the-smiley-face/ |publisher=[[Vice (magazine)|Vice]] |date=24 January 2018 |access-date=3 December 2019 |archive-date=3 December 2019 |archive-url=https://web.archive.org/web/20191203204045/https://www.vice.com/en_uk/article/j5pyyb/the-man-who-owns-the-smiley-face |url-status=live }}</ref>

Competing terms were used such as ''smiling face'' and ''happy face'' before consensus was reached on the term ''smiley.''The name smiley became commonly used in the 1970s and 1980s as the yellow and black [[ideogram]] began to appear more in [[popular culture]]. The ideogram has since been used as a foundation to create [[emoji|emoticon emoji]]s. These are digital interpretations of the smiley ideogram and have since become the most commonly used set of emojis since they adopted by [[Unicode]] in 2006 onwards. Smiley has since become a broader term that often includes both the ideogram design, but also [[emoji]]s that use the same yellow and black design.