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===Creation and early success=== On 6 October 1889, the Moulin Rouge opened as the '''Jardin de Paris''',<ref name="dtdcafm-cafes-halls-H">{{cite web|last1=Dubé|first1=Paul|last2=Marchioro|first2=Jacques|title=Cafés concerts et music-halls H : Horloge, L' – Champs-Élysées, 8e|url=http://www.dutempsdescerisesauxfeuillesmortes.net/textes_divers/cafes_concerts_et_music_halls/caf_conc_liste_alpha/cafes_concerts_h.htm#horloge|website=du temps des cerises aux feuilles mortes .net|access-date=29 May 2022}}</ref><ref name="dtdcafm-cafes-halls-J">{{cite web|last1=Dubé|first1=Paul|last2=Marchioro|first2=Jacques|title=Cafés concerts et music-halls J : Jardin de Paris – Champs-Élysées, 8e|url=http://www.dutempsdescerisesauxfeuillesmortes.net/textes_divers/cafes_concerts_et_music_halls/caf_conc_liste_alpha/cafes_concerts_j.htm#jardin_paris|website=du temps des cerises aux feuilles mortes .net|access-date=29 May 2022}}</ref><ref>{{cite web|title=L'entrée du Jardin de Paris|url=https://digitalcollections.nypl.org/items/510d47e0-ea3f-a3d9-e040-e00a18064a99|website=NYPL Digital Collections|access-date=29 May 2022}}</ref> an outdoor garden [[Café chantant|café-concert]],<ref name="parisfordreamers-moulin-rouge">{{cite web|last1=Lawrence|first1=Katrina|title=In Search of the Lost Moulin Rouge|url=https://parisfordreamers.com/2019/07/01/in-search-of-the-lost-moulin-rouge/|website=Paris For Dreamers|date=1 July 2019}}<!-- https://www.harpercollins.ca/author/cr-189167/katrina-lawrence --></ref> at the foot of the Montmartre hill. Its creator [[Joseph Oller]] and his Manager [[Charles Zidler]] were formidable businessmen who understood the public's tastes. The aim was to attract wealthy individuals to experience the ambiance of the fashionable district of [[Montmartre]], which was perceived as a form of slumming. The elaborate setting, featuring a garden adorned with a large elephant, provided an environment where individuals from various social strata could interact. This included workers, local residents, artists, the middle class, businessmen, stylish women, and tourists passing through Paris. Nicknamed "The First Palace of Women" by Oller and Zidler, the cabaret swiftly garnered significant acclaim. Key factors contributing to its success included:<ref name="Histoire du Moulin Rouge"/> * Revolutionary auditorium architecture enabling rapid changes of décor and fostering social interaction among all patrons. * Champagne evenings characterized by lively entertainment and dancing, featuring regularly changing amusing acts like [[Le Pétomane]]. * A new dance, inspired by the quadrille and gaining popularity, known as the [[Can-can]]. Dancers performed this energetic dance to a lively rhythm while wearing provocative costumes. * Prominent dancers from the era included figures such as [[la Goulue]], [[Jane Avril]], la Môme Fromage, Grille d'Egout, Nini Pattes en l'Air, Yvette Guilbert, [[Valentin le désossé]], and the clown [[Cha-U-Kao]]. * A favored venue among artists, including [[Toulouse-Lautrec]], whose posters and paintings contributed to the rapid and international renown of the Moulin Rouge. <gallery mode=packed caption="Art and posters"> File:(Albi) Bal au Moulin Rouge place Blanche 1889 - Jules Chéret.jpg|''Bal au Moulin Rouge, Place Blanche'', poster by [[Jules Chéret]], 1889 File:Henri-de-Toulouse-Lautrec-with-Tremolada-standing-next-to-Jules-Cherets-1889-poster.png|[[Charles Zidler|Zidler's]] assistant and Moulin-Rouge manager, ''Tremolada'', pointing at [[Jules Chéret]]{{'}}s 1889 poster, ''Bal du Moulin Rouge'' with [[Henri de Toulouse-Lautrec|Toulouse-Lautrec]], Place Blanche, Paris, 1892<ref>{{cite web|title=Toulouse-Lautrec et Tremolada, adjoint de Zidler au Moulin-Rouge, 1892|url=https://musees-occitanie.fr/oeuvre/toulouse-lautrec-et-tremolada/|website=La collection Toulouse-Lautrec|publisher=[[Musées Occitanie]]|access-date=28 May 2022|language=fr-FR}}</ref><!-- https://gallica.bnf.fr/ark:/12148/bpt6k288419h/texteBrut --> File:Henri de Toulouse-Lautrec, Moulin Rouge - La Goulue, 1891 - The Metropolitan Museum of Art.jpg|''[[Moulin Rouge: La Goulue]]'' by [[Henri de Toulouse-Lautrec]], 1891 File:Au joyeux moulin rouge Choubrac-1896.jpg|Advertising poster of the Moulin Rouge by [[Alfred Choubrac]], 1896 File:At the Moulin Rouge- La Goulue and Her Sister MET DP835768.jpg|''At the Moulin Rouge, [[La Goulue]] and her Sister'' (''Au Moulin Rouge, [[La Goulue]] et sa sœur'') by [[Henri de Toulouse-Lautrec]], 1892 File:Cheret MoulinRouge ParisCancan.jpg|Poster by [[Jules Chéret]], 1890 </gallery>
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