Editing Magic 8 Ball (section)

==Cultural impact==

Although originally sold as a [[paperweight]], the Magic 8 Ball remained popular for several decades as both an [[office toy]] and a children's toy.<ref name="Walsh-2005" />

In 1971, Bookman sold Alabe Crafts, Inc., to [[Ideal Toy Company|Ideal Toys]],<ref name="Walsh-2005" /> which marketed the ball firmly at children. In 1987, the rights were again sold to [[Tyco Toys]],<ref>{{Cite web |last=Rieselman |first=Deborah |title=Abe Bookman, UC alum, created everlasting Magic 8 Ball |url=https://magazine.uc.edu/famousalumni/designers/magic8.html |access-date=2024-12-06 |website=University of Cincinnati |language=en-US}}</ref> spurring on another marketing campaign and resurgence in interest. Tyco Toys was acquired by Mattel, the current manufacturer, in 1997. Despite its numerous owners, the Magic 8 Ball has changed little in design and implementation.