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==CLI localisation== Calling line identity (CLI) localisation is the process of presenting a localised calling line identity to the recipient of a telephone call. CLI localisation is used by various organisations, including call centres, debt collectors and insurance companies. CLI localisation allows companies to increase their contact rate by increasing the chance that a called party will answer a phone call. Because a localised CLI is displayed on the called party's device, the call is perceived as local and recognisable to the caller rather than a withheld, unknown or premium rate number. The presented telephone number is adjusted depending on the area code of the dialed number.<ref>{{cite web |url=http://nexbridge.co.uk/cli-localisation-under-the-microscope/ |archive-url=https://web.archive.org/web/20160330011436/http://nexbridge.co.uk/cli-localisation-under-the-microscope/ |url-status=dead |archive-date=March 30, 2016 |title=CLI localisation Under the Microscope |website=Nexbridge |date=March 30, 2016 |access-date=February 24, 2019}}</ref> In 2020, the [[Eastern District of Texas]] found a single missed call using a localized number was enough to trigger [[Article_Three_of_the_United_States_Constitution|Article III standing]] under [[Telephone Consumer Protection Act]] (TCPA). The court reasoned, "At issue in this case is a missed call, not a single, unsolicited text message. It only takes one glance at a text message to recognize it is for an extended warranty for a car you have never owned or a cruise you have won from a raffle you never entered. A missed call with a familiar area code, on the other hand, is more difficult to immediately dismiss as an automated message."<ref>{{cite web |title=Repeat-Player Cunningham Earns Another Huge TCPA Victory β Court Finds Receipt of Missed Debt Collection Call Affords Article III Standing |url=https://tcpaworld.com/2020/09/15/at-it-again-repeat-player-cunningham-earns-another-huge-tcpa-victory-courts-finds-receipt-of-missed-debt-collection-call-affords-article-iii-standing |first=Eric J. |last=Troutman |publisher=TCPA World |date=September 15, 2020 |access-date=September 19, 2020 |archive-date=September 20, 2020 |archive-url=https://web.archive.org/web/20200920094502/https://tcpaworld.com/2020/09/15/at-it-again-repeat-player-cunningham-earns-another-huge-tcpa-victory-courts-finds-receipt-of-missed-debt-collection-call-affords-article-iii-standing/ |url-status=live }}</ref><ref>{{cite court |litigants=Cunningham v. Radius Global Solutions Llc |court=E.D. Tx. |date=September 14, 2020 |access-date=September 19, 2020}}</ref>
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