Editing Band-Aid (section)

==Trademark status==
Over time, Band-Aid has become a well-known example of a [[genericized trademark]] in the United States, [[Canada]] and [[South America]].<ref name="gc">{{cite web |url= https://www.genericides.org/trademark/band-aid |title= Has band-aid become a generic trademark? |access-date= April 29, 2021 |website= genericides.org |archive-date= April 29, 2021 |archive-url= https://web.archive.org/web/20210429144935/https://www.genericides.org/trademark/band-aid |url-status= dead }}</ref> Johnson & Johnson has registered Band-Aid as a trademark on the Principal Register of the [[United States Patent and Trademark Office]]<ref>{{cite web |title=Trademark Status & Document Retrieval: BAND-AID |url=http://tsdr.uspto.gov/#caseNumber=85488471&caseType=SERIAL_NO&searchType=statusSearch |work=[[United States Patent and Trademark Office|USPTO]] |date=May 15, 2012 |access-date=September 21, 2015}}</ref> and has tried to prevent its genericization in its marketing.<ref>{{cite news |last1=Wenlei |first1=Ma |title=The curse of generification for brands such as Band-Aid, Hoover, Google, Xerox and escalator |url=https://www.news.com.au/finance/business/the-curse-of-generification-for-brands-such-as-bandaid-hoover-google-xerox-and-escalator/news-story/e0f648fa32d7e07e134d83f889cbf643 |access-date=12 May 2021 |publisher=News.com.au |date=July 1, 2014}}</ref>