Editing Heineken N.V. (section)

===Heineken Experience===
[[File:HeinekenExperience.jpg|thumb|Inside the [[Heineken Experience]]]]
The [[Heineken Experience]] is a museum about [[Heineken Pilsener]] and the Heineken brewery, based in the original brewery in [[Amsterdam]]. The original building was built in 1867, and was in use as a brewery until 1988.<ref>{{Cite web |title=About Heineken Experience |url=http://www.heinekenexperience.com/en/about.aspx |access-date=28 April 2007 |website=heinekenexperience.com |publisher=Heineken Experience |archive-date=9 May 2007 |archive-url=https://web.archive.org/web/20070509214719/http://www.heinekenexperience.com/en/about.aspx |url-status=dead }}</ref> In 1991, when part of the establishment was torn down, the Heineken Reception and Information Centre ({{langx|nl|Heineken ontvangst- en informatiecentrum}}) was opened in the remaining building. In 2001 the name was changed to Heineken Experience.<ref>{{Cite web |title=Nederlandse Biermusea |url=http://www.michel-tencate.tmfweb.nl/musea.htm#Experience |url-status=dead |archive-url=https://web.archive.org/web/20070427122438/http://www.michel-tencate.tmfweb.nl/musea.htm#Experience |archive-date=27 April 2007 |access-date=28 April 2007 |website=michel-tencate.tmfweb.nl}}</ref>

The museum features "rides", interactive exhibits, and two bars. It also gives an insight into the company's history and brewing processes through the years. Visitors receive one small tasting glass and two full-sized glasses of Heineken beer to drink at the end of the tour, both paid for by the 21 euro entry fee.{{citation needed|date=December 2020}}