Editing Coca (section)

=== New markets ===
Coca has figured more prominently in the politics of Bolivia and Peru in the early 21st century.<ref>Dean, Bartholomew 2013"Cocaine Capitalisms & Social Trauma in Peruvian Amazonia", Panoramas, University of Pittsburgh (July 17) [http://www.panoramas.pitt.edu/content/cocaine-capitalisms-social-trauma-peruvian-amazonia] {{Webarchive|url=https://web.archive.org/web/20130927183200/http://www.panoramas.pitt.edu/content/cocaine-capitalisms-social-trauma-peruvian-amazonia|date=2013-09-27}}</ref> President Morales asserted that "''la coca no es cocaína''"—the coca leaf is not cocaine. During his speech to the [[General Assembly of the United Nations]] on September 19, 2006, he held a coca leaf in his hand to demonstrate its innocuity.<ref>[http://webcast.un.org/ramgen/ga/61/ga060919pm.rm Statement of Evo Morales Aima] {{Webarchive|url=https://web.archive.org/web/20080307074826/http://webcast.un.org/ramgen/ga/61/ga060919pm.rm |date=2008-03-07 }}, President of Bolivia at the 61st session of the United Nations General Assembly, September 19, 2006</ref>

[[Alan García]], former president of Peru, has recommended its use in salads and other edible preparations. A Peruvian-based company has announced plans to market a modern version of [[Vin Mariani]], which will be available in both natural and de-cocainized varieties.

In Venezuela, former president [[Hugo Chávez]] said in a speech in January 2008 that he chews coca every day, and that his "hook up" is Bolivian president Evo Morales. Chávez reportedly said "I chew coca every day in the morning... and look how I am" before showing his [[biceps]] to his audience, the [[Venezuelan National Assembly]].<ref>{{Cite news|url=https://www.upi.com/Chavez-admits-to-chewing-coca-leaves/63211200880207/|title=Chavez admits to chewing coca leaves|work=UPI|access-date=2018-10-06|language=en}}</ref>

On the other hand, the Colombian government has recently moved in the opposite direction. For years, [[Bogotá]] has allowed indigenous coca farmers to sell coca products, promoting the enterprise as one of the few successful commercial opportunities available to recognized tribes like the [[Paez people|Nasa]], who have grown it for years and regard it as sacred.<ref>[http://news.bbc.co.uk/2/hi/americas/7280906.stm Bolivia and Peru Defend Coca Use] March 6, 2008. "The United Nations lacks respect for the indigenous people of Peru and Bolivia who have used the coca leaf since forever," said Peruvian Congresswoman Maria Sumire. "For indigenous people, coca is a sacred leaf that is part of their cultural identity," she said.</ref> In December 2005, the Paeces – a Tierradentro ([[Choco language|Cauca]]) indigenous community – started to produce a carbonated soft drink called "[[Coca Sek]]". The production method belongs to the resguardos of Calderas (Inzá) and takes about {{convert|150|kg|0|abbr=on}} of coca per 3,000 produced bottles. The drink was never sold widely in Colombia and efforts to do so ended in May 2007 when it was abruptly banned by the Colombian government.{{Citation needed|date=February 2008}}

[[Coca Colla]] is an [[energy drink]] which is produced in Bolivia with the use of coca extract as its base. It was launched on the Bolivian markets in [[La Paz]], [[Santa Cruz de la Sierra|Santa Cruz]], and [[Cochabamba]] in mid-April 2010.<ref>{{cite news
|url=https://www.telegraph.co.uk/news/worldnews/southamerica/bolivia/6962746/Evo-Morales-launches-Coca-Colla.html |archive-url=https://ghostarchive.org/archive/20220112/https://www.telegraph.co.uk/news/worldnews/southamerica/bolivia/6962746/Evo-Morales-launches-Coca-Colla.html |archive-date=2022-01-12 |url-access=subscription |url-status=live
|title=Evo Morales launches 'Coca Colla'
|date=10 January 2010|newspaper=Telegraph|access-date=22 January 2010}}{{cbignore}}</ref><ref name="AFP">{{cite web
|url=https://www.google.com/hostednews/afp/article/ALeqM5jFUaMjoArM16Nqy4rY--1-Z2lPpg
|archive-url=https://web.archive.org/web/20100115055623/http://www.google.com/hostednews/afp/article/ALeqM5jFUaMjoArM16Nqy4rY--1-Z2lPpg
|url-status=dead
|archive-date=January 15, 2010
|title=Bolivia banks on 'Coca Colla,' fizzy coca-leaf drink|date=10 January 2010|publisher=AFP|access-date=22 January 2010}}</ref>