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===Arms=== {{Infobox COA wide | image = Armorial_Bearings_of_British_Airways.svg | year_adopted = 1975 | notes = Originally granted to the British Airways Board (1975), transferred to British Airways Plc (1984), exemplified in favour of British Airways Plc pursuant to Royal License (1985).<ref>{{cite web |url=https://www.college-of-arms.gov.uk/news-grants/newsletter/item/227-april-2024-newsletter-no-75 |title= April 2024 Newsletter (no. 75) |date=April 2024 |publisher=[[College of Arms]] |access-date=6 May 2024}}</ref> | crest = On a Wreath of the Colours, rising from an Astral Crown Or, a Sun irradiated proper. | escutcheon = Argent between a Chief and a Bendlet sinister coupled Gules, a Gyron issuing from the dexter, the point in sinister chief Azure. | supporters = On the Dexter a Pegasus Argent crined, unguled and winged Or, gorged with an Astral Crown Azure, holding in the mouth a sprig of Olive fructed proper; on the Sinister, a Lion guardant winged at the shoulders Or and gorged with an Astral Crown Azure. The whole upon a compartment of a grassy mound proper dimidating water barry wavy Azure and Argent. | motto = '''TO FLY, TO SERVE'''<ref>{{cite book |url=https://books.google.com/books?id=wx38AwAAQBAJ |title=British Airways: An Illustrated History |last=Jarvis |first=Paul |date=2014 |publisher=Amberley Publishing |isbn=978-1-4456-1869-2 |access-date=7 November 2022 |archive-date=5 April 2023 |archive-url=https://web.archive.org/web/20230405042711/https://books.google.com/books?id=wx38AwAAQBAJ |url-status=live }}</ref> }} In 2011, British Airways made a brand relaunch project, in which BA introduced a stylised, metallic version of the arms by For People Design to be used along with its ''Speedmarque'' logo. This is used exclusively on aircraft, First Wing Lounge and advertisements.<ref>{{cite journal|url=https://www.theheraldrysociety.com/wp-content/uploads/2019/10/CoA-222-Marsden-paper.pdf |archive-url=https://web.archive.org/web/20221027163918/https://www.theheraldrysociety.com/wp-content/uploads/2019/10/CoA-222-Marsden-paper.pdf |archive-date=27 October 2022 |url-status=live|title=British Airways' Unbreakable Promise|first=Andrew|last=Marsden|journal=The Coat of Arms|volume= |issue=222 |pages=81–4 |doi= |pmc= |pmid= |access-date=28 October 2022}}</ref><ref name="BA100-41">{{cite web |url=https://londonairtravel.com/2019/08/16/british-airways-100-years-british-airways-coat-of-arms/ |title=BA100: 41. The British Airways Coat Of Arms |publisher=London Air Travel |date=16 August 2019 |access-date=26 May 2022 |archive-date=27 October 2022 |archive-url=https://web.archive.org/web/20221027163921/https://londonairtravel.com/2019/08/16/british-airways-100-years-british-airways-coat-of-arms/ |url-status=live }}</ref><ref>{{cite web |url=https://samchui.com/2016/02/21/british-airways-b787-9-first-class-london-to-muscat-via-abu-dhabi/ |title=Review: British Airways First Class B787-9 London to Muscat via Abu Dhabi |first=Sam |last=Chui |date=21 February 2016 |access-date=16 October 2022 |archive-date=25 October 2022 |archive-url=https://web.archive.org/web/20221025204526/https://samchui.com/2016/02/21/british-airways-b787-9-first-class-london-to-muscat-via-abu-dhabi/ |url-status=live }}</ref><ref name="ytb_a4JdQi60an0">{{cite web |url=https://www.youtube.com/watch?v=a4JdQi60an0 |title=Aviators, British Airways To Fly To Serve |date=22 September 2016 |publisher=British Airways |via=YouTube |access-date=24 February 2022 |archive-date=27 October 2022 |archive-url=https://web.archive.org/web/20221027163914/https://www.youtube.com/watch?v=a4JdQi60an0 |url-status=live }}</ref> In 2024, the damaged letters patent of the arms went up for auction online before being withdrawn.<ref>{{Cite web |date=2024-08-28 |title=A British Airways armorial, framed. Frame measures 56x58cm. Condition… |url=https://www.the-saleroom.com/en-gb/auction-catalogues/gorringes/catalogue-id-srgo10427/lot-8eaa9b3f-db40-402a-8703-b1d400c926eb |access-date=2024-09-02 |website=archive.is |archive-date=28 August 2024 |archive-url=https://archive.today/20240828173840/https://www.the-saleroom.com/en-gb/auction-catalogues/gorringes/catalogue-id-srgo10427/lot-8eaa9b3f-db40-402a-8703-b1d400c926eb |url-status=deviated }}</ref><ref>{{Cite web |date=2024-09-02 |title=WITHDRAWN |url=https://www.the-saleroom.com/en-gb/auction-catalogues/gorringes/catalogue-id-srgo10427/lot-8eaa9b3f-db40-402a-8703-b1d400c926eb |access-date=2024-09-02 |archive-date=2 September 2024 |archive-url=https://web.archive.org/web/20240902203250/https://www.the-saleroom.com/en-gb/auction-catalogues/gorringes/catalogue-id-srgo10427/lot-8eaa9b3f-db40-402a-8703-b1d400c926eb |url-status=live }}</ref>
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