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==Funding and regulation== From its inception, S4C was in part publicly financed: funding came both from its advertising revenue and a fixed annual grant from the [[Department for Culture, Media and Sport]] (DCMS), receiving £102m in 2010 and then £90m in 2011 after the [[Conservative Party (UK)|Conservative Party]] won the general elections in 2010<ref>{{cite journal |last1=Maer |first1=Lucinda |last2=Gay |first2=Oonagh |title=The 2010 Coalition Government at Westminster |url=https://commonslibrary.parliament.uk/research-briefings/sn06404/ |url-status=live |date=8 May 2021 |access-date=5 August 2021 |archive-url=https://web.archive.org/web/20210805141744/https://commonslibrary.parliament.uk/research-briefings/sn06404/ |archive-date=5 August 2021 |language=en-GB}}</ref> which consequently made considerable cuts to its funding.<ref>{{cite web|title = S4C's budget to fall by a quarter over four years|url=https://www.theguardian.com/media/2010/oct/20/s4c-budget-cuts-bbc |website=The Guardian|date=20 October 2010}}</ref><ref>{{cite web|title=S4C Annual Report 2011 |work=www.s4c.co.uk |publisher=S4C|url=http://www.s4c.co.uk/abouts4c/annualreport/acrobats/s4c-annual-report-2011.pdf|page=117|archive-url=https://web.archive.org/web/20150109004446/http://www.s4c.co.uk/abouts4c/annualreport/acrobats/s4c-annual-report-2011.pdf|archive-date=9 January 2015|url-status=live}}</ref> Additionally, some Welsh-language programming (including ''[[Newyddion]]'' and ''[[Pobol y Cwm]]'') was produced by [[BBC Wales]] as part of the [[BBC]]'s [[Public service broadcasting in the United Kingdom|public service]] remit, and provided to S4C free of charge. There is an agreement in place until 2022 for 10 hours a week of programming to be provided to S4C, which is valued at £19.4m annually. From 2013, responsibility for funding S4C began to transfer to the BBC, with the DCMS reducing its funding by 94% by 2015.<ref>{{cite news|url=https://www.bbc.co.uk/news/uk-wales-11696905|publisher=BBC News|title=S4C brings £90m to Welsh economy, finds new research|date=5 November 2010}}</ref> The BBC was to provide around £76m of funding to S4C by this date, resulting in a cut of around 25% to S4C's annual budget.<ref>{{cite news |title=S4C seeks judicial review over BBC funding move |url=https://www.bbc.co.uk/news/uk-wales-11581346 |publisher=BBC News |date=20 October 2010}}</ref> In 2016, it was agreed that the BBC would provide £74.5m a year funding to S4C from the licence fee until 2022.<ref>{{cite news|url=https://www.bbc.com/news/uk-wales-37300406|title=S4C £74.5m funding confirmed until 2022|publisher=BBC News|date=7 September 2016}}</ref> The UK government announced in 2018 that it would continue providing £6.72m until 2020, with the aim of S4C being funded wholly from the licence fee from 2022.<ref>{{cite web|url=https://www.gov.uk/government/news/the-future-of-s4c|title=The future of S4C|website=[[GOV.UK]]|author1=Department for Digital, Culture, Media & Sport |author2=Office of the Secretary of State for Wales |date=29 March 2018}}</ref> This would see S4C's funding being decided as part of the licence fee settlement, for 10-year periods.<ref>{{cite news|url=https://www.bbc.com/news/uk-wales-politics-43569372|title=S4C set to lose its government funding|first=David|last=Cornock|publisher=BBC News|date=29 March 2018}}</ref> Prior to 2011, S4C received ~£102m (which would be an estimate of ~£122.8m in January 2022 after inflation), with the new allocated funds of 2022 (which is £82m), the loss in 2022 alone compared with 2010 is estimated to be ~£40.8m and an overall loss of ~£450m between 2011 and 2022. In addition to public funding, S4C generates around 2% of its income through commercial sources, such as [[Television advertisement|advertising]].<ref>{{cite web|url=http://www.s4c.cymru/en/about-us/introducing-s4c/page/17280/introducing-s4c/|title=Introducing S4C |website=S4C}}</ref> S4C is controlled by the [[S4C Authority]] (''Awdurdod S4C''), an independent body unconnected to [[Ofcom]]. Ofcom are the regulator for S4C's content, as they are with other UK television channels such as [[ITV (TV network)|ITV]] and [[Channel 4]].<ref>{{cite web |url=https://www.s4c.cymru/en/about-us/page/34600/s4c-regulation/ |title=S4C Regulation |website=S4C}}</ref>
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