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=== Identity === The collision between global and local cultures has created challenges in adapting to and reconciling the two. Globalization and the introduction of the Western culture in different countries have shown to produce bicultural identities, identity confusion, and self-selected cultures.<ref name=":2">{{Cite journal|title=The psychology of globalization|last=Arnett|first=J. J.|journal=The American Psychologist|date=2002|volume=57|issue=10|pages=774β783|doi=10.1037/0003-066X.57.10.774|pmid=12369500|id = {{ProQuest|614375322}}}}</ref> [[Bicultural identity]] is defined as one adapting to the global culture while simultaneously being familiar with local traditions. As a result, two identities are formed: global identity and local identity. One's global identity allows one to participate and succeed globally by being able to relate to those outside of one's local sphere. One's local identity allows one to still be relevant to family and friends nearby. Often, those experiencing globalization in their country are seen to develop a ''hybrid identity'' in which their global and local identities are merged. This can also be seen with immigrants.<ref name=":2" /> However, adapting to both cultures may be difficult, especially if the distance between the two cultures is great. In these cases, globalization may cause identity confusion, preventing the proper development of identity and self [[Erikson's stages of psychosocial development|(Erikson's theory of identity formation)]]. Similarly, globalization may create a crisis which John Berry calls [[Social exclusion|marginalization]], in which one is unable to identify with local culture due to the heavy exposure of globalization and Western influences; however one is also excluded from the global culture as well.<ref name=":2" /> The implementation of globalization requires a certain degree of culture shedding, as global culture alters and disrupts the pre-existing local culture. This also leads to identity confusion, primarily in adolescents.<ref name=":2" />
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