Editing Opel (section)

==World presence==
{{Expand section|date=June 2018}}
The Opel brand is present in most of [[Europe]], parts of [[North Africa]], [[South Africa]], the [[Middle East]] (EMEA), [[Chile]], [[Colombia]], [[Ecuador]], [[Uruguay]], [[Japan]], [[Singapore]], [[Taiwan]], and [[New Zealand]].<ref>{{cite web | title=Opel Worldwide | url=https://www.opel.com/ | access-date=11 October 2023}}</ref><ref>{{cite web|title=Opel International|url=http://www.opel.com/.emission.html|publisher=Opel.com|access-date=13 January 2014|archive-date=13 January 2014|archive-url=https://web.archive.org/web/20140113155015/http://www.opel.com/.emission.html|url-status=dead}}</ref> Their models have been rebadged and sold in other countries and continents, such as Vauxhall in Great Britain, and previously, [[Chevrolet]] in [[Latin America]], [[Holden]] in Australia and New Zealand, and [[Saturn Corporation|Saturn]] in the United States and Canada. Following the demise of General Motors Corporation's Saturn division in North America, Opel cars were rebadged and sold in the United States, Canada, Mexico,<ref>{{cite web|url=http://gmauthority.com/blog/2012/09/buick-launches-regal-turbo-in-mexico/|title=Buick Launches Regal Turbo in Mexico|date=21 September 2012|access-date=19 March 2017}}</ref> and China under the Buick name with models such as the [[Opel Insignia]]/[[Buick Regal]], [[Opel Astra]] sedan/[[Buick Verano]] (both which share underpinnings with the Chevrolet Cruze), and [[Opel Mokka]]/[[Buick Encore]].

In 2017, GM confirmed plans of a "hybrid global brand" which includes Vauxhall, Opel and Buick to use more synergies between the brands.<ref>{{cite web|url=http://gmauthority.com/blog/2013/06/opel-buick-to-expand-product-sharing/|title=Opel, Buick To Expand Product Sharing, Become A "Hybrid Global Brand"|date=17 June 2013|access-date=19 March 2017}}</ref><ref>{{cite web|url=http://media.gm.com/content/media/intl/en/opel/news.detail.html/content/Pages/news/intl/en/2013/opel/06-26-Tina-Mueller-New-Chief-Marketing-Officer.html|title=Tina Müller New Chief Marketing Officer and Opel Board Member|access-date=19 March 2017|date=26 June 2013|archive-date=25 September 2013|archive-url=https://web.archive.org/web/20130925013435/http://media.gm.com/content/media/intl/en/opel/news.detail.html/content/Pages/news/intl/en/2013/opel/06-26-Tina-Mueller-New-Chief-Marketing-Officer.html|url-status=dead}}</ref> This plan was overridden by the sale of Vauxhall and Opel brands to PSA Peugeot Citroën.

===North America===
====United States====
Opel cars appeared under their own name in the U.S. from 1958 to 1975, when they were sold through Buick dealers as [[captive import]]s. The best-selling Opel models in the U.S. were the 1964 to 1972 Opel Kadett, the 1971 to 1975 [[Opel Manta]], and the 1968 to 1973 [[Opel GT]].<ref>{{cite web|url=http://www.opelclub.com/ |title=Opel Motorsport Club |publisher=Opel Motorsport Club |access-date=1 October 2010}}</ref><ref>{{cite web|url=http://www.opelgt.com |title=Opel GT |publisher=Opel GT |access-date=1 October 2010}}</ref> (The name "Opel" was also applied from 1976 to 1980 to vehicles manufactured by [[Isuzu]] (similar to the "[[Isuzu I-Mark]]"), but mechanically those were entirely different cars).

Historically, Opel vehicles have also been sold at various times in the North American market as either heavily modified, or "badge-engineered" models under the Chevrolet, Buick, [[Pontiac (automobile)|Pontiac]], Saturn, and [[Cadillac]] brands – for instance the [[GM J platform|J-body]] platform, which was largely developed by Opel – was the basis of North American models such as the [[Chevrolet Cavalier]] and [[Cadillac Cimarron]]. Below is a list of the most recent Opel models which were sold under GM's North American brands.

===== Buick Regal (fifth generation, 2009–2017, and sixth generation, 2018–2020) =====
The last two generations of the Buick Regal have been rebadged versions of the Opel Insignia.<ref>{{cite web|url=http://www.caranddriver.com/features/gm-and-opels-strange-love|title=GM and Opel's Strange Love – Feature|access-date=19 March 2017|date=11 March 2010}}</ref> The main differences are the modified radiator grill and the altered colour of the passenger compartment illumination (blue instead of red). The Regal GS is comparable to the Insignia OPC. The 5th generation Buick Regal was first assembled alongside the Insignia at the Opel plant in Rüsselsheim. In the first quarter of 2011, it began to be built on the flexible assembly line at the GM plant in Oshawa, Ontario, Canada.<ref>{{cite web|url=http://blog.caranddriver.com/2011-buick-regal-will-be-built-in-canada/|title=2011 Buick Regal Will be Built in Canada|date=25 November 2009|publisher=Blog.caranddriver.com|access-date=13 October 2012|archive-date=3 January 2013|archive-url=https://web.archive.org/web/20130103115020/http://blog.caranddriver.com/2011-buick-regal-will-be-built-in-canada/|url-status=dead}}</ref> All 6th generation Buick Regals were built alongside the Insignia at the Opel plant in Rüsselsheim, Germany.

<gallery widths="160" heights="90">
File:Opel Insignia 20090717 front.jpg|Opel Insignia 1st gen
File:2011 Buick Regal CXL 1 -- 07-03-2010.jpg|[[Buick Regal#Fifth generation (2008)|Buick Regal 5th gen]]
File:Opel Insignia Grand Sport 1.6 Diesel Business Innovation (B) – Frontansicht, 5. Mai 2017, Düsseldorf.jpg|Opel Insignia 2nd gen
File:2018 Buick Regal Sportback Preferred II FWD, Ebony Twilight Metallic, front right.jpg|[[Buick Regal#Sixth generation (2018)|Buick Regal 6th gen]]
</gallery>

===== Buick Cascada =====
The Buick Cascada was a rebadged [[Opel Cascada]], built in Poland and sold in the United States unchanged from the Opel in all but badging.<ref>{{Cite news|url=http://media.opel.com/media/intl/en/opel/news.detail.html/content/Pages/news/intl/en/2015/opel/01-11-buick-cascada.html|title=Buick Cascada: Developed in Germany and Built in Poland|work=media.gm.com|access-date=20 June 2017}}</ref><ref>{{Cite news|url=http://www.caranddriver.com/news/2016-buick-cascada-convertible-photos-and-info-news|title=2016 Buick Cascada Convertible: From Opel, with Love – Official Photos and Info|access-date=20 June 2017}}</ref>

<gallery widths="160" heights="90">
File:Opel Cascada 1.6 EDIT Innovation – Frontansicht, 23. März 2014, Düsseldorf.jpg|Opel Cascada
File:2016 Buick Cascada Premium.jpg|Buick Cascada
</gallery>

===== Buick LaCrosse =====
Unlike the vehicles listed above, the [[Buick LaCrosse]] was not a rebadged version of an Opel model. However, it was based on a long-wheelbase version of the Opel-developed [[GM Epsilon II platform|Epsilon II]]-platform, so shared many key components with the Opel Insignia and thereby the Buick Regal.

<gallery widths="160" heights="90">
File:2014 Buick LaCrosse.jpg|2014 Buick LaCrosse
</gallery>

===== Saturn Astra (2008–2009) =====
The [[Opel Astravan|Astra H]] was sold in the US as the [[Saturn Astra]] for model years 2008 and 2009.

<gallery widths="160" heights="90">
File:Opel Astra H 1.8 Innovation Facelift front 20100822.jpg|Opel Astra five-door
File:2008 Saturn Astra XE 5d, front right.jpg|Saturn Astra XE five-door
</gallery>

===== Saturn L-Series (2000–2005) =====
The [[Saturn L-Series]] was a modified version of the Opel Vectra B. Though the Saturn had different exterior styling and had plastic door panels, it shared the same body shape as the Opel. Both cars rode on the [[GM2900 platform]]. The Saturn also had a different interior, yet shared some interior parts, such as the inside of the doors.

<gallery widths="160" heights="90">
File:Opel Vectra front 20080118.jpg|Opel Vectra B Sedan
File:00-02 Saturn L-Series sedan.jpg|Saturn L-Series Sedan
</gallery>

===== Saturn VUE (2nd generation, 2008–2010), Chevrolet Captiva Sport =====
The second generation of the Saturn VUE, introduced in 2007 for the 2008 model year, was a rebadged version of the German-designed [[Opel Antara]], manufactured in Mexico. After the demise of the Saturn brand, the VUE was discontinued, but the car continued to be produced and sold as Chevrolet Captiva Sport in Mexican and South American markets. The Chevrolet Captiva Sport was introduced for the US commercial and fleet markets in late 2011 for the 2012 model.<gallery widths="160" heights="90">
File:Opel Antara front-1.jpg|Opel Antara
File:2008-Saturn-Vue-XE.jpg|Saturn VUE
File:'09 Chevrolet Captiva Sport.jpg|Chevrolet Captiva Sport
</gallery>

===== Cadillac Catera (1997–2001) =====
The [[Opel Omega B]] was sold in the US as the [[Cadillac Catera]].

<gallery widths="160" heights="90">
File:Opel Omega II 2.2i Facelift front 20100509.jpg|Opel Omega
File:00-01 Cadillac Catera.jpg|Cadillac Catera
</gallery>

=== Africa ===
Opel exports a variety of models to Algeria, Egypt, Morocco, South Africa, and Tunisia.

==== South Africa ====
{{main|General Motors South Africa}}

The 2015 Opel range in South Africa comprises the [[Opel Adam]], [[Opel Astra]], [[Opel Corsa#Corsa D|Opel Corsa]], [[Opel Meriva]], [[Opel Mokka]], and [[Opel Vivaro B|Opel Vivaro]]. No [[diesel engine|diesel]] versions are offered.

From 1986 to 2003, Opel models were produced by [[Delta Motor Corporation]], a company created through a management buyout following of GM's [[Disinvestment from South Africa|divestment]] from [[South Africa under apartheid|apartheid South Africa]]. Delta assembled the Opel Kadett, with the sedan version called the Opel Monza. This was replaced by the [[Opel Astra#South African models|Opel Astra]], although the Kadett name was retained for the hatchback and considered a separate model. A version of the [[Opel Rekord Series E#Opel Rekord in South Africa|Rekord Series E]] remained in production after the model had been replaced by the [[Opel Omega|Omega]] in Europe, as was a [[Opel Commodore C|Commodore]] model unique to South Africa, combining the bodyshell of the Rekord with the front end of the revised Senator. The Opel Corsa was introduced in 1996, with kits of the [[Brazil]]ian-designed sedan and pick-up (known in [[South African English]] as a ''bakkie'') being locally assembled.

Although GM's passenger vehicle line-up in South Africa consisted of Opel-based models by the late 1970s, these were sold under the Chevrolet brand name, with only the [[Opel Kadett#South Africa|Kadett]] being marketed as an Opel when it was released in 1980. In 1982, the Chevrolet brand name was dropped, with the [[Opel Ascona|Ascona]], [[Opel Rekord|Rekord]], [[Opel Commodore|Commodore]], and [[Opel Senator|Senator]] being rebadged as Opels.

===Oceania===
Many Opel models or models based on Opel architectures have been sold in Australia and New Zealand under the Holden marque, such as the Holden Barina (1994–2005), which were rebadged versions of the Opel Corsa, the [[Holden Astra]], a version of the Opel Astra, and the Captiva 5, a version of the [[Opel Antara]]. In New Zealand, the Opel Kadett and Ascona were sold as niche models by [[Holden New Zealand|General Motors New Zealand]] in the 1980s, while the Opel brand was used on the Opel Vectra until 1994.

For the first time ever, the Opel brand was introduced to Australia on 1 September 2012, including the Corsa, Astra, Astra GTC, and [[Opel Insignia|Insignia]] models.<ref>{{cite web|url=http://www.heise.de/autos/artikel/Opel-strebt-auf-aussereuropaeische-Wachstumsmaerkte-wie-China-1066499.html |title=German article from heise online reporting that Opel is going to enter outer-european markets |date=25 August 2010 |publisher=Heise.de |access-date=1 October 2010}}</ref><ref>{{cite web |author=GoAutoMedia |url=http://goauto.com.au/mellor/mellor.nsf/story2/DBEC2DFD91494CF4CA25779E0015B3D5 |title=Opel 2011 Astra – Holden eyes Opel |publisher=GoAuto |date=14 September 2010 |access-date=1 October 2010 |archive-date=23 October 2010 |archive-url=https://web.archive.org/web/20101023093815/http://www.goauto.com.au/mellor/mellor.nsf/story2/DBEC2DFD91494CF4CA25779E0015B3D5 |url-status=dead }}</ref> On 2 August 2013, Opel announced it was ending exports to Australia due to poor sales, with only 1,530 vehicles sold in the first ten months.<ref>{{cite web|last=Tschampa|first=Dorothee|title=Opel to Exit Australia After 11-Month Effort Proves Unprofitable|url=https://www.bloomberg.com/news/2013-08-09/opel-to-exit-australia-after-11-month-effort-proves-unprofitable.html|work=Bloomberg|access-date=10 August 2013|date=9 August 2013}}</ref><ref>{{cite web|url=http://www.dailytelegraph.com.au/business/companies/opel-abandons-australian-arm-after-less-than-a-year-after-poor-sales/story-fni0d54u-1226690333291|title=Jobs to go as Opel abandons Australia|access-date=19 March 2017}}</ref>

After the closure of Opel Australia, Holden imported newer Opel models such as the Astra GTC (ceased 1 May 2017), Astra VXR (Astra OPC), Cascada (ceased 1 May 2017), and Insignia VXR (Insignia OPC, ceased 1 May 2017), under the Holden badge.<ref>{{cite web|url=http://media.opel.com/media/intl/en/opel/news.detail.html/content/Pages/news/intl/en/2014/opel/05-01-holden-australia.html|title=Opel to Build Vehicles for Holden in Australia and New Zealand|access-date=19 March 2017}}</ref> The 2018 5th-gen [[Holden Commodore (ZB)|Holden Commodore ZB]] is a badge-engineered Opel Insignia, replacing the Australian-made, rear-wheel-drive [[Holden Commodore|Commodore]] with the German-made front-wheel/all-wheel-drive Insignia platform; however this model is no longer offered since the closure of Holden.

Opel returned to the New Zealand market in 2022, backed by the existing importer of the Peugeot and Citroën brands.<ref>{{Cite web|url=https://www.autocar.co.nz/opel-to-launch-in-new-zealand/|title=Opel to launch in New Zealand|first=Tom|last=Gasnier|date=24 March 2022}}</ref><ref>{{Cite web|url=https://www.whichcar.com.au/news/opel-returns-to-new-zealand|title=Opel returns to Australasia – but New Zealand only|website=WhichCar|date=29 March 2022 }}</ref> Opel's New Zealand model line-up consists of the Corsa, Mokka, Astra and Grandland models, with the first two in both electric and petrol drivetrains.<ref>{{Cite web|url=https://www.ebbett.co.nz/brand/opel|title=Which Opel Are You?|website=Ebbett Opel}}</ref>

===Asia===

====China====
Opel's presence in China recommenced in 2012 with the Antara, and added the Insignia estate in 2013.<ref>{{cite web|title=First Opel Insignia Sports Tourer in China Delivered to Customer|url=http://media.gm.com/content/media/cn/en/opel/news.detail.html/content/Pages/news/cn/en/2013/May/0528_Opel.html|work=Opel|access-date=10 August 2013|date=30 May 2013}}</ref> Opel-derived models are also sold as Buick. On 28 March 2014, Opel announced that it would leave China in 2015.<ref>{{cite web|url=http://media.opel.com/media/intl/en/opel/news.detail.html/content/Pages/news/intl/en/2014/opel/03-28-invests-245-millions-ruesselsheim.html|title=Opel Invests 245 Million Euros in Ruesselsheim|access-date=19 March 2017}}</ref>

====Japan====
{{See also|:ja:オペル#日本での販売{{!}}オペル (ja)}}
Opel was long General Motors' strongest marque in [[Japan]], with sales peaking at 38,000 in 1996. However, the brand was withdrawn from the Japanese market in December 2006, with just 1,800 sales there in 2005.<ref>{{cite web|date=2006-05-11|title=Opel pulls out of Japanese market|url=https://europe.autonews.com/article/20060515/ANE/60511025/opel-pulls-out-of-japanese-market|access-date=2021-11-21|website=Automotive News Europe}}</ref> Since then, Opel has not sold any cars or SUVs in Japan. Opel has been back on the Japanese market since 2022.<ref>{{cite web|title=オペル日本語サイトオープン 発売およびディーラーオープンは2022年上半期を予定。|url=https://newsroom.groupepsajapan.jp/news/20210804opel_japan_info|access-date=2021-11-21|website=newsroom.groupepsajapan.jp|language=ja}}</ref>

====Singapore====
A wide range of Opel models are exported to Singapore.

====Malaysia====
Opel was marketed in [[Malaysia]] beginning from the 1970s, and early models exported were Kadett, [[Opel Gemini|Gemini]], and [[Opel Manta|Manta]]. Opel had moderate sales from the 1980s until the early 2000s, when Malaysian car buyers favoured Japanese and Korean brand cars such as [[Toyota]], [[Honda]], [[Hyundai Motor Company|Hyundai]] ([[Inokom]]) and [[Kia]] ([[Naza]]), which offered more competitive prices. Sales of Opel cars in Malaysia were dropped then, as Opel's prices were slightly higher than the same-segment Japanese, Korean, and local [[Proton Holdings|Proton]] and [[Perodua]] cars, and they were hard to maintain, had bad aftersales services, and spare parts were not readily available.

Opel was withdrawn from Malaysian market in 2003, and the last models sold were the Zafira, Astra, and Vectra, and the rebadged [[Isuzu MU]] as the Frontera, later replaced by Chevrolet.

==== India ====
Opel India Pvt Ltd (OIPL) was founded in 1996 and gave the average Indian car buyers their first choice of (somewhat) affordable German engineering with the Astra sedan. Opel was withdrawn from the Indian market in 2006, replaced by Chevrolet.

==== Indonesia ====
Since 1938, the country has been producing Opels in a General Motors-owned plant since 1938. The plant was nationalized in 1957. In 1995, General Motors invested a new manufacturing plant in Indonesia, producing the Opel Astra (as Opel Optima), Opel Vectra, and [[Chevrolet S-10 Blazer|Chevrolet Blazer]] (as Opel Blazer).<ref>{{cite web|last=GridOto.com|title=Ini Alasan Blazer Pertama Dipasarkan di Indonesia Pakai Nama Opel - GridOto.com|url=https://jip.gridoto.com/read/261692363/ini-alasan-blazer-pertama-dipasarkan-di-indonesia-pakai-nama-opel|access-date=2020-10-24|website=jip.gridoto.com|language=id}}</ref> The latter was proved a sales success in the country.<ref>{{cite web|last=Indonesia|first=C. N. N.|title=Sejarah 100 Tahun General Motors di Indonesia Sebelum Pamit|url=https://www.cnnindonesia.com/teknologi/20200331140520-384-488688/sejarah-100-tahun-general-motors-di-indonesia-sebelum-pamit|access-date=2020-10-24|website=teknologi|language=id-ID}}</ref> In 2002, the Opel brand was replaced by the global Chevrolet brand.<ref>{{cite web|title=Sejarah Opel di Indonesia|url=https://www.mobilmotorlama.com/2017/12/sejarah-opel-di-indonesia.html|access-date=2020-10-24|website=Mobil Motor Lama|date=31 December 2017}}</ref>

====Thailand====
Since the 1970s, Opel cars were imported along with [[Holden]] cars by Universal Motors Thailand and Asoke Motors. Among the models imported were the [[Opel Rekord]], [[Holden Torana]], and the [[Opel Olympia]]. They were replaced by Phranakorn Yontrakarn (PNA) as the exclusive distributor of Opel cars in Thailand in the mid-1980s. PNA imported the [[Opel Kadett|Kadett]], [[Opel Astra|Astra]], [[Opel Vectra|Vectra]], [[Opel Omega|Omega]], and the [[Opel Calibra|Calibra]] to Thailand. The [[Opel Corsa#Corsa B (S93; 1993)|Corsa B]] was one of the more popular Opel models sold by PNA in the 1990s. In the mid to late 1990s, [[General Motors Thailand]] took over from PNA in the overseeing of sales and distribution of Opel cars in the country, with plans to build an assembly plant in [[Rayong province|Rayong]] to manufacture the [[Opel Zafira|Zafira]] for the domestic and export markets. However, due to the onset of the [[1997 Asian financial crisis|Asian financial crisis]], the Opel brand was phased out from the Thai market in 2000 and was replaced by [[Chevrolet]]. The [[Opel Zafira#Zafira A (1999)|Zafira A]], by then rebadged as a Chevrolet, went on sale in May 2000, to considerable success.

====Philippines====
Opel was one of the most popular non-Japanese car brands in the country during the 1970s and the 1980s alongside Ford, but left the Filipino market in 1985 as a result of the economic crisis at that time. GM Philippines returned with the Opel brand in 1997, and started selling the [[Opel Vectra|Vectra]], [[Opel Omega|Omega]] and later the [[Opel Tigra|Tigra]] and [[Opel Astra|Astra]]. Sales were good years after its introduction but Opel still struggled as Japanese manufacturers dominated the local automobile market. GM Philippines withdrew the brand by 2004–2005 due to poor sales. The last cars sold by Opel in the country before leaving the Philippine market were the Astra and the [[Opel Zafira|Zafira A]] (Which was being sold under the Chevrolet brand). The Opel brand was later replaced by Chevrolet's lineup.

====Taiwan====
In the 1980s, Kadett E and Omega A were imported to the Taiwanese market but the dealers imported base models and modified them with unstable quality. The CAC company became the sole import agent of Opel in Taiwan and the models were later manufacturing and sold the Astra F and Vectra B in the market. However, CAC went bankrupt in the late 1990s and stopped manufacturing Opel cars. GM Taiwan and then Yulon GM, a joint venture between Yulong and General Motors, kept importing and selling Astra G/H, Corsa B/C, Omega B, and Zafira A/B in Taiwan until 2012.<ref>{{cite web|title=GM quits Taiwan Yulong GM on cash crunch auto and parts, directory, query system, automotive standards, auto maker, auto supplier, auto manufacturer, auto and parts standards, auto information|url=http://www.wheelon.net/news/newslast_6698.html|access-date=2020-07-28|website=www.wheelon.net}}</ref><ref>{{cite web|title=OPEL 全車系提供ESP選擇|url=http://www.auto-online.com.tw/news/10805|access-date=2020-07-28|website=汽車線上情報 Auto-Online|language=zh-tw}}</ref><ref>{{cite web|title=110週年車聚圓滿落幕，Opel新一代Corsa首度在台曝光|url=https://news.u-car.com.tw/article/10623|access-date=2020-07-28|website=U-CAR.com.tw}}</ref> In 2022, Master Win Group relaunched Opel in the Taiwanese market.<ref>{{Cite web|url=https://autos.udn.com/autos/story/7825/6393489|title=Opel汽車確認年底重返台灣市場！Master Win集團成為總代理|date=16 June 2022|website=發燒車訊}}</ref>

===South America===
Several Opel models were sold across Latin America, mainly Brazil and Argentina, for decades with Chevrolet development badges and its derivatives, including the Corsa, Kadett, Astra, Vectra, Omega, Meriva, and Zafira. In the early 2010s, the Chevrolet line-up changed to adopt North American models such as the Spark, Sonic, and Cruze, or local, own Brazilian development models like the Cobalt, Celta, Onix, Spin, and Agile - of which the Onix, Cobalt, and Spin are still produced. This ended once Opel came under Stellantis ownership.

Opel has exported a wide range of products to [[Chile]] since 2011<ref>{{cite web|url=http://gmauthority.com/blog/2010/09/opel-to-export-to-chile-other-expanding-markets/|title=Opel To Export To Chile, Other Expanding Markets|date=28 September 2010|access-date=19 March 2017}}</ref> and [[Colombia]], [[Ecuador]], [[Uruguay]] since 2021. 

===Europe===

====United Kingdom====
{{main|Vauxhall Motors}}

====Ireland====
In the 1980s, Opel became the sole GM brand name in Ireland, with the Vauxhall brand having been dropped.<ref>[https://books.google.com/books?id=KNITAQAAMAAJ&q=%22under+the+Opel+name%22 ''European Motor Business''], Issues 24–27, [[Economist Intelligence Unit]], 1991, p. 112.</ref> Vauxhall's Managing Director has also been Opel Ireland's Chief Executive since 2015.<ref>[https://www.bloomberg.com/research/stocks/private/person.asp?personId=27634208&privcapId=42448528&previousCapId=22816321&previousTitle=Chevrolet%20UK%20Ltd Rory Harvey, Chief Executive Officer, General Motors Ireland Limited], Bloomberg</ref>

There were two Opel-franchised assembly plants in [[Republic of Ireland|Ireland]] in the 1960s. One in [[Ringsend]], [[Dublin]], was operated by Reg Armstrong Motors, which also assembled [[NSU Motorenwerke|NSU]] cars and motorcycles. The second assembly plant was based in [[Cork (city)|Cork]] and operated by O'Shea's, which also assembled [[Škoda Auto|Škoda]] cars and [[Zetor]] tractors. The models assembled were the Kadett and the Rekord. From 1966, the Admiral was imported as a fully built unit and became a popular seller.