Editing Heineken N.V. (section)

===Sponsorships===
[[File:Heineken Cup 2010-2010 ballon.jpg|thumb|[[Rugby ball]] used in the [[Heineken Cup]]]]
Heineken sponsors several sporting events. The [[Heineken Cup]] was an annual [[rugby union]] [[knock-out]] competition involving leading club, regional and provincial teams from the Six Nations: [[England national rugby union team|England]], [[France national rugby union team|France]], [[Scotland national rugby union team|Scotland]], [[Wales national rugby union team|Wales]], [[Ireland national rugby union team|Ireland]], and [[Italy national rugby union team|Italy]]. Heineken was the title sponsor from the cup's [[inaugural]] tournament in [[1995–96 Heineken Cup|1995–96]], until the tournament ceased in 2014 and was replaced by the [[European Rugby Champions Cup|Champions Cup]]. Heineken continued its sponsorship of European Club Rugby as the principle partner of the [[European Rugby Champions Cup]] returning to title sponsorship of the Champions Cup from [[2018–19 European Rugby Champions Cup|2018–19]]. They have been credited as the ''Founding Partner of European Rugby''.
[[File:Heineken can 2011 UEFA Champions League Final.jpg|thumb|right|A can of Heineken with a logo of the [[2011 UEFA Champions League Final]]]]
Heineken has been an integral partner of the [[UEFA Champions League]] since 2005, with a theme of "Enjoyed together around the world."<ref>{{Cite press release|title=Heineken International Heineken announces new UEFA Champions League |url=http://www.heinekeninternational.com/heinekenintuefaclcampaign.aspx |archive-url=https://web.archive.org/web/20120321180148/http://www.heinekeninternational.com/heinekenintuefaclcampaign.aspx |archive-date=21 March 2012}}</ref> The [[Heineken Open (tennis)]] is a [[tennis]] [[tournament]] on the [[Association of Tennis Professionals|ATP]] [[International Series Tournaments|International Series]] played in [[Auckland]], New Zealand. Heineken also sponsors the music events: the [[Heineken Open'er Festival]], a contemporary music festival held in [[Poland]]; and, since 2004, the [[Oxegen]] music festival in Ireland. Heineken sponsors the Ballyheigue Summerfest in [[County Kerry]], Ireland. In 2016, Heineken became the Official Beer of the [[Formula One]] World Championship after the [[2016 Canadian Grand Prix|Canadian Grand Prix]].<ref>{{Cite press release |date=9 June 2016 |title=Heineken announces global partnership with Formula One Management |url=http://www.formula1.com/content/fom-website/en/latest/headlines/2016/6/f1-heineken-global-partnership.html |access-date=9 June 2016 |work=[[Formula One]]}}</ref> During the [[2019-20 UEFA Europa League knockout phase|knockout stage]] of the [[2019–20 UEFA Europa League|2019–20]] season, Heineken 0,0% became the official beer of the [[UEFA Europa League]] as the season resumed followed with the start of the [[2020–21 UEFA Europa League|2020–21]] season.<ref>{{cite press release|url=https://www.uefa.com/news-media/news/0260-100ac5525ab3-0fec83ad4331-1000--heineken-0-0-becomes-uefa-europa-league-partner/|title=Heineken 0.0% becomes UEFA Europa League partner|work=[[UEFA]]|access-date=3 August 2020}}</ref>