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====Other regions==== The American version of the ''Pokémon'' anime started broadcasting in Australia and New Zealand on 28 September 1998. ''Red'' and ''Blue'' were subsequently released there on 23 October. Various territories in Asia followed: the anime series debuted in Hong Kong on 16 November, in [[Taiwan]] on 23 November, in Shanghai on 24 November, in Beijing on 10 January 1999, and in [[South Korea]] on 14 July 1999.<ref>{{Harvp|Hatakeyama|Kubo|2000|p=431}}.</ref> Outside North America, 4Kids distributed the anime in cooperation with [[Brian Lacey (entertainment executive)|Brian Lacey]] of [[Lacey Entertainment]].<ref name="Dinoff_(1999)">{{Cite web | first=Dustin | last=Dinoff | title=North American Pokemon penetration imminent | website=[[Kidscreen]] | date=1 January 1999 | url=https://kidscreen.com/1999/01/01/24089-19990101/ | archive-url=https://web.archive.org/web/20120926014907/https://kidscreen.com/1999/01/01/24089-19990101/ | archive-date=26 September 2012 | url-status=live}}</ref><ref>{{Cite web | title=Summit Speakers: Brian Lacey | website=KidScreen Summit | url=http://old.kidscreensummit.com/2008/speakers.html?a=678942 | archive-url=https://web.archive.org/web/20151117021007/http://old.kidscreensummit.com/2008/speakers.html?a=678942 | archive-date=17 November 2015 | url-status=dead | quote=Prior to joining 4Kids Entertainment, Brian founded and operated Lacey Entertainment, a New York-based worldwide television marketing, production and distribution company.}}</ref> The series was presented at [[MIPTV Media Market|MIP TV]], in Cannes, France, from 3–8 April 1998.<ref>{{Cite web | title=MIPTV: The World's Premier International Television Programme Market | website=miptv.com | url=http://www.miptv.com/miptv.htm | archive-url=https://web.archive.org/web/19980630054131/http://www.miptv.com/miptv.htm | archive-date=30 June 1998 | url-status=dead}}</ref> Broadcasters were initially not interested due to its Japanese origins, and preferred to wait and see how the anime would fare in the US. After its American success, Lacey received inquiries about the series throughout 1999 from multiple international broadcasters.<ref name="Dinoff_(1999)" /><ref name="proves_to_be_gold">{{Cite web | author=((Kidscreen Staff)) | title=Pokémon proves to be gold in European market | website=Kidscreen | date=1 March 2000 | url=https://kidscreen.com/2000/03/01/28174-20000301/ | archive-url=https://web.archive.org/web/20230325154558/https://kidscreen.com/2000/03/01/28174-20000301/ | archive-date=25 March 2023 | url-status=live | quote=Most major European markets were skeptical when they first saw the show at NATPE two years ago, but the show's success in North America triggered a stampede in 1999.}}</ref> Lacey noted that, in Europe, this was a stark contrast compared to previous years: "I was trying to sell this sort of stuff for years and buyers would tell me they were moving away from [[Anime|Japanese animation]] shows", he said.<ref name="proves_to_be_gold" /> In October 1999, the franchise was launched in the European key markets of Germany, the United Kingdom, France, and Spain.<ref>{{Cite press release | title=Pokemon Fever Grips the 21st Century / Nintendo Sells in Excess of 2 Million Copies of its New Game in Europe | date=1999 | url=http://www.prnewswire.co.uk/news-releases/pokemon-fever-grips-the-21st-century--nintendo-sells-in-excess-of-2-million-copies-of-its-new-game-in-europe-155076765.html | archive-url=https://web.archive.org/web/20160920001752/http://www.prnewswire.co.uk/news-releases/pokemon-fever-grips-the-21st-century--nintendo-sells-in-excess-of-2-million-copies-of-its-new-game-in-europe-155076765.html | archive-date=20 September 2016 | url-status=dead}}</ref> The anime started broadcasting in Denmark, Norway, and Sweden in December 1999.<ref name="proves_to_be_gold" /> In 2000, broadcasting rights for the first season were secured by TV stations in South Africa, Russia, Iceland, and Finland.<ref>{{Cite press release | title=4Kids' Pokemon TV Series Soars in European Markets | date=19 October 2000 | publisher=[[4Kids Entertainment]] | url=http://www.shareholder.com/4kids/news/20001019-26187.htm | archive-url=https://web.archive.org/web/20010306044458/http://www.shareholder.com/4kids/news/20001019-26187.htm | archive-date=6 March 2001 | url-status=dead}}</ref> In Israel, the anime debuted in February 2000. For unclear reasons, ''Red'' and ''Blue'' were not officially released there. Thriving only on the strength of the TV series, ''The First Movie'', the cards, and [[Parallel importing in video games|imported video games]], the Israeli ''Pokémon'' still became a success.<ref>{{Harvc | first1=Dafna | last1=Lemish | first2=Linda-Renée | last2=Bloch | year=2004 | chapter=Pokémon in Israel | in=Tobin | p=165}}</ref><ref>{{Harvc | first=Joseph | last=Tobin | author-link=Joseph Tobin | year=2004 | chapter=Conclusion: The Rise and Fall of the Pokémon Empire | in=Tobin | p=266-267 | id=Tobins_conclusion_1}} "English-language versions of these products [Pokémon video games] had already entered Israel through various means"</ref> By the end of 2000, ''Pokémon'' games had been released in 70 countries, the anime was broadcast in 51 countries, the films were released in 33 countries, and the cards had been translated into 11 languages.<ref>{{Harvp|Hatakeyama|Kubo|2000|p=7 + 537}}.</ref>
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