Editing FedEx (section)

=== In popular culture ===
For the [[Cast Away]] film, FedEx provided access to their facilities (Memphis, Los Angeles, and Moscow) as well as airplanes, trucks, uniforms, and logistical support. A team of FedEx marketers oversaw production through more than two years of filming.<ref>{{cite news |year=2001 |title='Cast Away' Delivers Goods For Fedex |url=https://www.chicagotribune.com/2001/01/08/cast-away-delivers-goods-for-fedex/ |url-status=live |archive-url=https://web.archive.org/web/20140224020752/http://articles.chicagotribune.com/2001-01-08/features/0101080173_1_fedex-spokeswoman-product-placement-fedex-corp |archive-date=February 24, 2014 |access-date=October 23, 2014 |work=Chicago Tribune}}</ref> FedEx CEO [[Frederick W. Smith|Fred Smith]] made an appearance as himself for the scene where Chuck is welcomed back, which was filmed on location at FedEx's home facilities in Memphis, Tennessee. The idea of a story based on a FedEx plane crashing gave the company "a heart attack at first," but the overall story was seen as positive. FedEx, which paid no money for [[product placement]] in the film,<ref>{{cite news |year=2004 |title=Stranded: Behind-the-Scenes of Cast Away, A comprehensive behind-the-scenes look at Cast Away |url=http://stumpedmagazine.com/Articles/stranded.html |url-status=dead |archive-url=https://web.archive.org/web/20110716160557/http://stumpedmagazine.com/Articles/stranded.html |archive-date=July 16, 2011 |access-date=December 27, 2009 |work=Stumped Magazine}}</ref> saw an increase in [[brand awareness]] in Asia and Europe following the film's release.<ref>{{cite news |date=April 28, 2005 |title=A look at some of the biggest hits in film and TV product placement |url=http://www.hollywoodreporter.com/thr/film/feature_display.jsp?vnu_content_id=1000901395 |archive-url=https://web.archive.org/web/20060903172648/http://www.hollywoodreporter.com/thr/film/feature_display.jsp?vnu_content_id=1000901395 |archive-date=September 3, 2006 |access-date=November 25, 2007 |work=[[The Hollywood Reporter]]}}</ref>