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==Multimedia variations== A [[Blend word|portmanteau]] of ''emotion'' and ''[[sound]]'', an emotisound is a brief sound transmitted and played back during the viewing of a message, typically an IM message or email message. The sound is intended to communicate an emotional [[subtext]].<ref>{{Cite journal |last=Tomić |first=Maja Katarina |last2=Martinez |first2=Marijana |last3=Vrbanec |first3=Tedo |date=2013 |title=Emoticons |url=https://hrcak.srce.hr/file/229898 |journal=ยืนยันอีเมลแล้วที่ |volume=1 |issue=1 |page=41 |via=Google Scholar}}</ref> Some services, such as MuzIcons, combine emoticons and music players in an [[Adobe Flash]]-based widget.<ref>{{cite web | url = http://www.muzicons.com | title = Muzicons.com – music sharing widget | access-date = June 25, 2008 }}</ref> In 2004, the [[Trillian (software)|Trillian]] chat application introduced a feature called "emotiblips", which allows Trillian users to stream files to their instant message recipients "as the voice and video equivalent of an emoticon".<ref>{{cite web | url = http://www.ceruleanstudios.com/faqs/ | title = The Creators of Trillian and Trillian Pro IM Clients | publisher = Cerulean Studios | access-date = March 14, 2013 | url-status = dead | archive-url = https://web.archive.org/web/20100501002235/http://www.ceruleanstudios.com/faqs/ | archive-date = May 1, 2010 }}</ref> In 2007, [[MTV]] and [[Paramount Pictures Home Entertainment|Paramount Home Entertainment]] promoted the "emoticlip" as a form of [[viral marketing]] for the second season of the show ''The Hills''. The emoticlips were twelve short snippets of dialogue from the show, uploaded to YouTube. The emoticlip concept is credited to the Bradley & Montgomery advertising firm, which wrote that they hoped it would be widely adopted as "greeting cards that just happen to be selling something".<ref>{{cite web|url=http://www.adweek.com/aw/national/article_display.jsp?vnu_content_id=1003623867 |title=MTV Combats 'Sucky' Relationships |date=August 9, 2007 |last=High |first=Kamau |website=adweek.com |archive-url=https://web.archive.org/web/20071225011527/http://www.adweek.com/aw/national/article_display.jsp?vnu_content_id=1003623867 |archive-date=December 25, 2007 |url-status=dead}}</ref>
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