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=== Types of packaging === {{Unsourced section|date=December 2023}} Manufacturers have packaged their action figures in a number of ways. '''Window Box packaging''' Window box packages consist of a sturdy, but somewhat thin cardboard box that allows for easy stacking. The box has colorful artwork to draw one's attention. The front of the box will have an area of the cardboard that is cut out and a thin piece of soft plastic then fills the cutout area. This ensures easy visibility of the action figure inside of the box. This type of packaging was used by companies such as [[Mego Corporation]] in the early 1970s until they switched to the Carded Bubble style of packaging in the mid to late 1970s. Window Box packaging is still used today, often for figures that measure 10" or taller in height. '''Carded Bubble packaging''' This type of packaging consists of a sturdy piece of thin cardboard backing known as a "Card." The card is decorated with colorful artwork to draw consumer attention. The action figure is placed on the card and a bubble of clear plastic is then laid over the top of the action figure and attached to the card. The figure is then clearly visible to consumers. Often the bubble will have several small, fitted compartments to hold the figure and its accessories in place. [[Kenner]] and [[Hasbro]]'s packaging of Star Wars action figures since 1977 are an example. '''[[PVC]] packaging''' A more recent type of packaging that is common as of the 2000s decade is PVC packaging. With this type of packaging, the cardboard card is replaced by a clear [[PVC]] plastic backing. The front of the package is a different piece of [[PVC]] plastic that is molded to include a bubble that will house the action figure and all of its accessories. Any colorful artwork designed to help draw attention to the package will be printed on a thin piece of paper that is placed between these two pieces of [[PVC]], or will be affixed in sticker form to the front piece of [[PVC]]. This type of packaging is popular today and can be seen being used by [[McFarlane Toys]] for their [[Movie Maniacs]] line of action figures beginning with Series V. Other companies that utilize this type of packaging are NECA/Reel Toys ([[National Entertainment Collectibles Association]]) with their Cult Classics and [[Pirates of the Caribbean]] line of figures, and [[Toy Biz]] with its [[Marvel Legends]] action figures, which included a comic book placed between the two [[PVC]] segments. '''Tube packaging''' Another recent type of [[PVC]] packaging is a tube-shaped piece of PVC plastic surrounding the action figure. The tube may be cylindrical or oval in shape. Artwork on the package is often in the form of a sticker affixed to the outside of the PVC tube. This type of packaging has been used by [[Hasbro]] for their [[Star Wars]] Galactic Heroes line of figures.
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