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==Life after politics== [[File:Jeff_Kennett.png|thumb|upright|Kennett at the [[2018 VFL season|2018 VFL Grand Final]]]] In 2000, Kennett became the inaugural chairman of [[beyondblue]] (the National Depression Initiative), a body that was largely formed by the efforts of the Victorian State Government. On 24 June 2008, he announced that he would be stepping down from his role at beyondblue at the end of 2010.<ref>{{cite news |url=http://news.brisbanetimes.com.au/national/kennett-to-step-down-from-beyondblue-20080623-2v7s.html |archive-url=https://archive.today/20130219112226/http://news.brisbanetimes.com.au/national/kennett-to-step-down-from-beyondblue-20080623-2v7s.html |url-status=dead |archive-date=19 February 2013 |title=Kennett to step down from beyondblue |date=23 June 2008 }}</ref> This did not happen.<ref>{{cite web|url=http://www.abc.net.au/unleashed/3034554.html|date=29 September 2011|title=Time to walk away from beyondblue Mr Kennett|first=Doug|last=Pollard|website=[[Australian Broadcasting Corporation]] |access-date=27 January 2013|archive-url=https://web.archive.org/web/20130209050724/http://www.abc.net.au/unleashed/3034554.html|archive-date=9 February 2013|url-status = dead}}</ref> After 17 years as the chair of beyondblue, he stood down in 2017, handing the reins to former PM Julia Gillard. He stated "beyondblue is part of my DNA, outside my family, it has been my most important role.<ref>{{Cite web | url=https://www.beyondblue.org.au/media/media-releases/media-releases/jeff-kennett-hands-the-reins-of-beyondblue-to | title=Beyond Blue | access-date=26 July 2018 | archive-date=26 July 2018 | archive-url=https://web.archive.org/web/20180726201649/https://www.beyondblue.org.au/media/media-releases/media-releases/jeff-kennett-hands-the-reins-of-beyondblue-to | url-status=dead }}</ref> Kennett has previously served on the boards of Australian Seniors Finance,<ref>Australian Seniors Finance (2006). [http://www.australianpolitics.com/states/vic/87-03-23_car-phone.shtml The people behind the company] {{webarchive|url=https://web.archive.org/web/20041212172222/http://www.australianpolitics.com/states/vic/87-03-23_car-phone.shtml |date=12 December 2004 }}. Retrieved 5 May 2006.</ref> a reverse mortgage company, and SelecTV, which was a [[satellite television]] group. Kennett has said in an interview that he rarely thinks about the media or "bloody history", though he regrets the "disastrous" introduction of the [[Metcard]] ticketing system for trains and trams.<ref name="RACV">{{Cite journal | last=Money | first=Lawrence | title=Sensitive new-age Jeff | journal=Royal Auto | publisher=[[Royal Automobile Club of Victoria|RACV]] | volume=77 | issue=1 | pages=16β19 | date=February 2009 }}</ref> Kennett angered gay rights groups in July 2008 when he supported the Bonnie Doon Football Club in their sacking of trainer Ken Campagnolo for being bisexual; and compared [[homosexuality]] to [[pedophilia]].<ref>[http://www.news.com.au/heraldsun/story/0,21985,24083078-11088,00.html Jeff kennett gay storm] {{Webarchive|url=https://web.archive.org/web/20080801194937/http://www.news.com.au/heraldsun/story/0,21985,24083078-11088,00.html |date=1 August 2008 }} Herald Sun</ref> Anti-discrimination campaigner Gary Burns pursued an action in the NSW Administrative Decisions Tribunal against Kennett for making the following statement: <blockquote> "The club felt that once this had been pointed out and you had this gentleman there who was obviously close to young men β massaging young men β it ran an unnecessary risk, and that's why it decided it was best that he not perform those duties again. So the club was trying to do the right thing,"<ref name="news.smh.com.au">[http://news.smh.com.au/breaking-news-national/gay-activist-drops-case-against-kennett-20090908-fewp.html Gay activist drops case against Kennett] {{Webarchive|url=https://web.archive.org/web/20091003181049/http://news.smh.com.au/breaking-news-national/gay-activist-drops-case-against-kennett-20090908-fewp.html |date=3 October 2009 }} Sydney Morning Herald 8 September 2009</ref> </blockquote> The case was dropped due to Gary Burns' lack of funds to pursue the case.<ref name="news.smh.com.au"/> ===Hawthorn FC presidency=== On 14 December 2005, Kennett was made president of [[Hawthorn Football Club]], taking over from [[Ian Dicker]].<ref>Official AFL Website of the Hawthorn Football Club (2006). [http://hawthornfc.com.au/default.asp?pg=hfcboard&spg=profile&personid=358735 Hawthorn FC Board: Jeff Kennett β President]{{dead link|date=November 2017 |bot=InternetArchiveBot |fix-attempted=yes }}. Retrieved 6 March 2006.</ref> Following the exit of the St Kilda Football Club from the Tasmanian AFL market in 2006, Kennett was president when the Hawthorn Football Club negotiated a five-year sponsorship deal with the Tasmanian state government. The sponsorship deal was worth an estimated $12 million for which the Tasmanian government bought naming rights to the club's guernsey, and the HFC committed to playing an agreed number of pre-season and four regular season "home games" at [[York Park]].<ref>{{cite web |url=https://www.smh.com.au/sport/hawks-confirm-tasmanian-deal-20060902-gdob1d.html |title=Hawks confirm Tasmanian deal |date=September 2006 |access-date=7 July 2022 |archive-date=17 December 2022 |archive-url=https://web.archive.org/web/20221217031752/https://www.smh.com.au/sport/hawks-confirm-tasmanian-deal-20060902-gdob1d.html |url-status=live }}</ref> Kennett was instrumental in Hawthorn's 2007 5-year business plan titled "five2fifty", the core idea being that in the next ''five'' years the club will target to win ''2'' premierships and have ''fifty'' thousand members. As part of the plan, the football club wants to be seen as the most professional club in the AFL, and places great emphasis on the welfare of the people associated with the club.<ref>{{cite web|title=Members' rally to record number |publisher=Hawthornf.com.au |date=1 April 2008 |url=http://www.hawthornfc.com.au/tabid/4742/Default.aspx?newsid=57198 |access-date=1 October 2008 }}{{dead link|date=April 2017 |bot=InternetArchiveBot |fix-attempted=yes }}</ref> Following Hawthorn's [[2008 AFL Grand Final]] victory over {{AFL Gee}}, Kennett claimed that the Cats "lacked the mentality to defeat Hawthorn", this being in reference to the Cats' inability to counter-attack the running game of the Hawks in the aforementioned Grand Final.<ref>{{cite web|url=http://www.heraldsun.com.au/news/geelong-lacks-drive-kennett/story-e6frf7jo-1225700549794|title=Geelong lacks drive: Jeff Kennett β Herald Sun|date=23 March 2009}}</ref> Kennett's comments led to the subsequent eleven-match losing streak for Hawthorn against Geelong becoming known as the "[[Kennett curse]]". He stepped down at the end of his second three-year term in 2011, he also changed the club's constitution so that presidents could only serve two 3-year terms. ====Second stint==== [[File:JeffKennett.jpg|thumb|upright|Kennett at an [[AFL Women's]] match in [[2023 AFL Women's season|2023]]]] In what [[Fox Footy]] described as a "stunning return",<ref>{{cite web|url=https://www.foxsports.com.au/afl/former-victorian-premier-jeff-kennett-returns-as-hawthorn-president-richard-garvey-resigns/news-story/5af64ad2bda4e823aa0c05495260b50d|title=Hawthorn legally clears stunning return of Jeff Kennett as president after Richard Garvey resigns|date=4 October 2017|publisher=foxsports.com.au|access-date=7 July 2022|archive-date=4 October 2017|archive-url=https://web.archive.org/web/20171004013511/https://www.foxsports.com.au/afl/former-victorian-premier-jeff-kennett-returns-as-hawthorn-president-richard-garvey-resigns/news-story/5af64ad2bda4e823aa0c05495260b50d|url-status=live}}</ref> Kennett was announced as the president of the Hawthorn Football Club on 4 October 2017 following the sudden resignation of the incumbent president Richard Garvey.<ref>{{cite web|url=https://www.afl.com.au/news/50336/jeffs-back-kennett-named-hawks-president|title=Jeff's back: Kennett named Hawks' president|access-date=7 July 2022|archive-date=30 October 2021|archive-url=https://web.archive.org/web/20211030014629/https://www.afl.com.au/news/50336/jeffs-back-kennett-named-hawks-president|url-status=live}}</ref><ref>{{cite web|url=https://www.hawthornfc.com.au/news/469520/kennett-returns-as-president|title=Kennett returns as president|access-date=7 July 2022|archive-date=10 May 2022|archive-url=https://web.archive.org/web/20220510041143/https://www.hawthornfc.com.au/news/469520/kennett-returns-as-president|url-status=live}}</ref> Garvey had taken criticism on the hiring and later sacking of club CEO Tracey Gaudry. Kennett subsequently appointed Justin Reeves as the club's new CEO. On 4 October 2017 he announced that he would serve the position for a full 3-year term. Soon after his re-appointment, Kennett and the club released a vision statement outlining the future of the club up to 2050. The first five-year strategic plan titled 'Dare to be Different' will drive the club's priorities from 2018 to 2022. Kennett said: {{blockquote| "Hawthorn we aren't ones to sit back and wait, we work hard to achieve and deliver exciting results, on and off the field. Our vision for our strategic plan, "Dare to be Different", encapsulates this as we continue to strive for excellence. "We have set ourselves some ambitious targets but all are within our grasp if we continue to innovate, grow and forge new frontiers within the AFL industry."<ref>{{Cite web | url=http://www.hawthornfc.com.au/club/reports-and-policies/2050-vision | title=2050 vision | access-date=16 February 2018 | archive-url=https://web.archive.org/web/20180216143855/http://www.hawthornfc.com.au/club/reports-and-policies/2050-vision | archive-date=16 February 2018 | url-status=dead }}</ref>}}On 6 July 2021, Kennett and the Hawthorn board announced that they would not be renewing head coach [[Alastair Clarkson]]'s contract following its expiry at the conclusion of the 2022 AFL Premiership season. It was announced that [[Box Hill Hawks Football Club|Box Hill Hawks]] and Hawthorn development coach, former player [[Sam Mitchell (footballer)|Sam Mitchell]] had been chosen by Kennett and the board to become the Hawthorn coach at the end of Clarkson's reign.<ref>{{Cite web|url = https://www.canberratimes.com.au/story/7328589/end-of-a-hawks-era-as-clarkson-calls-time/|title = End of a Hawks era as Clarkson calls time|date = 6 July 2021|access-date = 7 July 2022|archive-date = 7 July 2022|archive-url = https://web.archive.org/web/20220707090957/https://www.canberratimes.com.au/story/7328589/end-of-a-hawks-era-as-clarkson-calls-time/|url-status = live}}</ref> === Chairman of The Original Juice Company === On 12 December 2022, The Original Juice Company announced that it would appoint Kennett as Chairman and Non-Executive Director.<ref>{{Cite web |date=2022-12-15 |title=The Hon. Jeff Kennett joins FOD as its New Chairman |url=https://wise-owl.com/reports/introducing-the-hon-jeff-kennett-fods-new-chairman/ |access-date=2023-03-27 |website=Wise-Owl |archive-date=27 March 2023 |archive-url=https://web.archive.org/web/20230327225908/https://wise-owl.com/reports/introducing-the-hon-jeff-kennett-fods-new-chairman/ |url-status=live }}</ref>
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