Editing Consumerism (section)

===Alternatives===
{{See also|Ecoleasing|Ethical consumerism|Frugality|Green consumption}}
Since consumerism began, various individuals and groups have consciously sought an alternative lifestyle. These movements range on a spectrum from moderate "[[simple living]]",<ref>See for example: Janet Luhrs's ''The Simple Living Guide'' (NY: Broadway Books, 1997); Joe Dominquez, Vicki Robin et al., ''Your Money or Your Life'' (NY: Penguin Group USA, 2008)</ref> "[[Environmentally friendly|eco-conscious shopping]]",<ref>See for example: Alan Durning, ''How Much is Enough: The Consumer Society and the Future of the Earth'' (New York: W.W. Norton, 1992)</ref> and "[[Local food|localvore]]"/"[[Local purchasing|buying local]]",<ref>See for example: Paul Roberts, ''The End of Food'' (New York: Houghton Mifflin, 2008); Michael Shuman, ''The Small-mart Revolution'' (San Francisco: Berrett-Koehler Publishers, 2007)</ref> to [[Freeganism]] on the extreme end. Building on these movements, the discipline of [[ecological economics]] addresses the macro-economic, social and ecological implications of a primarily consumer-driven economy.