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====Status quo bias==== {{Main|Status quo bias}} Status quo bias is an [[emotional bias]]; a preference for the current state of affairs. The current baseline (or status quo) is taken as a reference point, and any change from that baseline is perceived as a loss. Status quo bias should be distinguished from a rational preference for the [[status quo]] ante, as when the current state of affairs is objectively superior to the available alternatives, or when imperfect information is a significant problem. A large body of evidence, however, shows that status quo bias frequently affects human decision-making.<ref>{{Cite journal|last1=Samuelson|first1=William|last2=Zeckhauser|first2=Richard|date=1988|title=Status quo bias in decision making|journal=Journal of Risk and Uncertainty|language=en|volume=1|issue=1|pages=7β59|doi=10.1007/bf00055564|issn=0895-5646|citeseerx=10.1.1.632.3193|s2cid=5641133}}</ref>
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