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=== 2010s === In March 2012, Holden was given a $270 million lifeline by the Australian Federal Government (Labor Party of Australia) along with the South Australian and Victorian state governments. In return, Holden planned to inject over $1 billion into car manufacturing in Australia. They estimated the new investment package would return around $4 billion to the Australian economy and see GM Holden continue making cars in Australia until at least 2022.<ref name="200-mill-subsidy">{{cite web |url=http://www.australianmanufacturing.com.au/holden-secures-over-200-million-subsidy-promises-to-stay/ |archive-url=https://archive.today/20121230130805/http://www.australianmanufacturing.com.au/holden-secures-over-200-million-subsidy-promises-to-stay/ |url-status=dead |archive-date=30 December 2012 |title=Holden To Stay After Government Promises $270 Million Assistance |publisher=Australian Manufacturing |date=23 March 2012 |access-date=10 February 2014 }}</ref> In mid-2013, Holden sought a further A$265 million, in addition to the A$275 million that was already committed by the Federal, South Australian and Victorian governments to remain viable as a car manufacturer in Australia. A source close to Holden informed the ''Australian'' news publication that the car company is losing money on every vehicle that it produces and consequently initiated negotiations to reduce employee wages by up to A$200 per week to cut costs, following the announcement of 400 job cuts and an assembly line reduction of 65 (400 to 335) cars per day. From 2001 to 2012, Holden received over A$150 million a year in subsidy from Australian government. The subsidy from 2007 was more than Holden's capital investment of the same period. From 2004, Holden was only able to make a profit in 2010 and 2011.<ref>{{cite web|last1=Fickling|first1=David|title=GM Holden to Stop Auto Manufacturing in Australia in 2017|url=https://www.bloomberg.com/news/articles/2013-12-11/gm-holden-to-stop-auto-manufacturing-in-australia-in-2017|website=Bloomberg.com|publisher=Bloomberg|access-date=19 March 2018|language=en|date=11 December 2013}}</ref> Industry Minister [[Kim Carr]] confirmed on 10 July 2013 that talks had been scheduled between the Australian government and Holden.<ref>{{cite news |title=Holden plays double or nothing: $265m or closure |url=http://www.theaustralian.com.au/national-affairs/holden-plays-double-or-nothing-265m-or-closure/story-fn59niix-1226677379337?net_sub_uid=44933799 |access-date=11 July 2013 |newspaper=The Australian |date=11 July 2013 |author=Philip Martin |author2=Sarah King}}</ref> On 13 August 2013, 1,700 employees at the Elizabeth plant in South Australia voted to accept a three-year wage freeze to decrease the chances of the production line's closure in 2016. Holden's ultimate survival, though, depended on continued negotiations with the Federal Government—to secure funding for the period from 2016 to 2022—and the final decision of the global headquarters in Detroit, US.<ref>{{cite news |title=Holden workers vote to accept three-year wage freeze |url=http://www.abc.net.au/news/2013-08-13/holden-workers-vote-on-pay-proposal/4884158 |access-date=17 August 2013 |publisher=ABC News |date=14 August 2013}}</ref> Following an unsuccessful attempt to secure the extra funding required from the new Liberal/National coalition government, on 11 December 2013,<ref name=GM-newsrelease/> General Motors announced that Holden would cease engine and vehicle manufacturing operations in Australia by the end of 2017.<ref name="OZ-manu-end-2017">{{cite news |url=http://www.news.com.au/national/victoria/holden-will-cease-operations-in-2017/story-fnii5sms-1226780690797 |title=Holden will cease operations in 2017 |date=11 December 2013 |access-date=11 December 2013 |publisher=news.com.au |archive-date=9 October 2020 |archive-url=https://web.archive.org/web/20201009220735/https://www.news.com.au/holden-to-cease-making-cars-in-australia-in-2017-while-toyota-considers-if-it-can-go-it-alone/news-story/88728e3591c96d0a66d6bf49ba0a1025 |url-status=dead }}</ref> As a result, 2,900 jobs would be lost over four years.<ref>{{cite web |url=http://www.afr.com/p/business/companies/holden_to_stop_australian_manufacturing_YssJkVla22m14tQHn5bYkM |title=Holden to stop Australian manufacturing |publisher=afr.com |access-date=10 March 2015}}</ref> Beyond 2017 Holden's Australian presence would consist of a national sales company, a parts distribution centre and a global design studio.<ref name="GM-newsrelease">{{cite press release |url=https://www.scribd.com/doc/190829491/Holden-announces-it-will-cease-manufacturing-operations-in-Australia-by-2017 |title=Holden announces it will cease manufacturing operations in Australia by 2017 |publisher=ABC News Online via Scribd.com |date=10 December 2013 |access-date=11 December 2013}}</ref> In May 2014, GM reversed their decision to abandon the Lang Lang Proving Ground and decided to keep it as part of its engineering capability in Australia.<ref>{{cite web |url=http://www.premier.vic.gov.au/media-centre/media-releases/9783-coalition-government-welcomes-holden-s-announcement-that-lang-lang-proving-ground-to-be-retained.html |title=Coalition government welcomes Holden's announcement that Long Lang Providing Ground to be retained |work=premier.vic.gov.au |date=May 2014 |access-date=10 March 2015 |archive-date=6 October 2014 |archive-url=https://web.archive.org/web/20141006095747/http://www.premier.vic.gov.au/media-centre/media-releases/9783-coalition-government-welcomes-holden-s-announcement-that-lang-lang-proving-ground-to-be-retained.html |url-status=dead }}</ref> In 2015, Holden again began selling a range of Opel-derived cars comprising the Astra VXR and [[Opel Insignia|Insignia VXR]] (both based on the OPC models sold by Vauxhall) and [[Opel Cascada|Cascada]]. Later that year, Holden also announced plans to sell the European Astra and the South Korean Cruze alongside each other from 2017.<ref>[http://www.wheelsmag.com.au/news/1512/2017-holden-cruze-2017-holden-astra-competing-for-hearts-wallets/ 2017 Holden Cruze, 2017 Holden Astra competing for hearts, wallets<!-- Bot generated title -->]</ref> In December 2015, Belgian entrepreneur [[Guido Dumarey]] commenced negotiations to buy the Commodore manufacturing plant in Elizabeth, with a view to continue producing a rebadged Zeta-based premium range of rear and all-wheel drive vehicles for local and export sales.<ref>{{cite web |title=Exclusive: Dumarey confirms bid for Commodore and Elizabeth |url=http://www.motoring.com.au/exclusive-dumarey-confirms-bid-for-commodore-and-elizabeth-100647/ |publisher=Motoring.com.au |date=21 December 2015 |access-date=6 January 2016 |url-status=dead |archive-url=https://web.archive.org/web/20160126143716/http://www.motoring.com.au/exclusive-dumarey-confirms-bid-for-commodore-and-elizabeth-100647/ |archive-date=26 January 2016 }}</ref> The proposal was met with doubt in South Australia,<ref>{{cite web |last=Rohweder |first=Sarah |date=9 February 2016 |url=http://www.adelaidenow.com.au/messenger/north-northeast/doubts-cast-over-holden-takeover-bid/news-story/93e074cf6c1cdff8b699d6d1f28cc7ed |title=Doubts cast over Punch Corporation's Guido Dumarey Holden takeover bid |work=Northern Messenger |access-date=4 June 2016}}</ref> and it later came to nothing.<ref>{{cite web |last=Skulley |first=Mark |date=27 February 2016 |url=http://thenewdaily.com.au/news/2016/02/27/belgian-bid-save-holden-fails/ |title=Belgian bid for Holden scrapped |work=The New Daily |access-date=25 June 2016}}</ref> On 20 October 2017, Holden ceased manufacturing vehicles in Australia with the closure of the Elizabeth plant.<ref>{{cite web |last1=Lin |first1=Kelly |title=GM Closes Holden Plant in Australia |url=https://www.motortrend.com/news/gm-closes-holden-plant-in-australia/ |website=www.motortrend.com |date=20 October 2017 |publisher=Motor Trend |access-date=5 March 2021}}</ref> Afterwards, Holden became an importer of [[Rebranding (automobile)|rebadged]] cars from various GM subsidiaries located in the United States, Canada, Germany, Thailand, and South Korea.
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