Editing Gumby (section)

== Merchandising ==
[[File:Gumbygame.png|frame|right|The video game ''Gumby vs. the Astrobots'']]

The most prominent of Gumby merchandise is the bendable figure set by Lakeside Toys. Several single packs and multifigure sets were made by Jesco (later [[Trendmasters]]), and a 50th-anniversary collection. There are [[plush doll]]s, [[keychain]]s, [[mug]]s, a 1988 [[Colorforms]] set, a 1995 Trendmasters playset, and a [[Kubrick (toy)|Kubricks]] set by Medicom. A tribute album, ''[[Gumby (album)|Gumby: The Green Album]]'', produced by Shepard Stern, was released in 1989.<ref>{{cite book|last1=Ehrbar|first1=Greg|title=Mouse Tracks: The Story of Walt Disney Records|date=2006|publisher=[[University Press of Mississippi]]|location=[[Jackson, Mississippi]]|pages=182–183|isbn=9781617034336|edition=First|url=https://books.google.com/books?id=jGdpWCTdb-IC&q=Shepard+Stern+Gumby&pg=PA183}}</ref>

The ''Gumby'' images and toys are registered trademarks of [[Fox Entertainment]]. [[Premavision]] owned the distribution rights to the ''Gumby'' cartoons, having been reverted from previous distributor [[Warner Bros. Television]] in 2003, and had licensed the rights to [[Classic Media]] until September 30, 2012.<ref>{{cite web |last1=Lieberman |first1=David |title=DreamWorks Animation Agrees To Pay $155M For Classic Media |url=https://deadline.com/2012/07/dreamworks-animation-buy-classic-media-rocky-bullwinkle-305403/ |website=[[Deadline Hollywood]] |publisher=[[Penske Media Corporation]] |access-date=February 28, 2015 |date=July 23, 2012}}</ref> At this time, Classic Media was officially acquired by [[DreamWorks Animation]] and branded as [[DreamWorks Classics]], which became a subsidiary of [[NBCUniversal]] in 2016.<ref>{{cite magazine|last1=Breznican|first1=Anthony|title=DreamWorks buys rights to 'He-Man,' 'Fat Albert,' 'Gumby,' 'Casper the Friendly Ghost' and other Classic titles|url=https://www.ew.com/article/2012/07/23/dreamworks-classic-he-man-gumby-casper|magazine=[[Entertainment Weekly]] |access-date=February 28, 2015|date=July 23, 2012}}</ref> As of April 2015, NCircle Entertainment owns home video and digital distribution rights to the cartoons.<ref>{{cite web|url=https://www.prweb.com/releases/ncircle_entertainment_acquires_dvd_and_digital_distribution_rights_for_the_iconic_and_timeless_series_the_adventures_of_gumby/prweb12671137.htm|title=NCircle Entertainment Acquires DVD and Digital Distribution Rights for the Iconic and Timeless Series, The Adventures Of Gumby|date=April 22, 2015|work=PRWeb}}</ref>

=== Video game ===
In August 2005, the first [[video game]] featuring Gumby, ''Gumby vs. the Astrobots'', was released by [[Namco]] for the [[Game Boy Advance]]. The plot follows the Blockheads and their cohorts, the Astrobots, capturing Pokey, Prickle, Goo, Gumbo, and Gumba and placing them in books. With his friends and parents in trouble, Gumby sets out to rescue them and defeat the Blockheads.<ref>{{cite web|title=Gumby vs. the Astrobots – Gameboy Advanced|url=https://www.ign.com/games/gumby-vs-the-astrobots/gba-726532|website=[[IGN]]|publisher=[[Ziff Davis]]|access-date=February 28, 2015}}</ref>  The game is a [[Side-scrolling video game|sidescrolling]] [[platformer]], where Gumby must navigate stages to reach the end, while avoiding enemies and pitfalls, and defeating a number of bosses from the game's various worlds. ''Gumby vs. the Astrobots'' received generally average reviews according to [[review aggregator]] [[Metacritic]], with an average score of 63 out of 100, based on four reviews.<ref>{{Cite web |title=Gumby vs. the Astrobots critic reviews |url=https://www.metacritic.com/game/gumby-vs-the-astrobots/critic-reviews/ |access-date=2024-03-14 |website=www.metacritic.com |language=en}}</ref>