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Aston Villa F.C.
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== Colours and badge == {{Commons|Aston Villa F.C. kits}} {{Football kit box |align = right |alt = Football kit (white jersey with two broad, red, vertical stripes; red shorts with side-stripes; and white socks) |pattern_la = |pattern_b = _lightbluehalf |pattern_ra = |pattern_sh = _adidaswhite |leftarm = 7B3F00 |body = 7B3F00 |rightarm = 00BFFF |shorts = FFFFFF |socks = 464646 |title = Villa's proposed kit of 1886<ref name=histkit/> }} The club colours are a claret shirt with sky blue sleeves, white shorts with claret and blue trim, and sky blue socks with claret and white trim. They were the original wearers of the claret and blue. Villa's colours at the outset were royal blue caps and stockings, royal blue and scarlet "striped" (in the context of the time, hooped) jerseys, and white knickerbockers, one of the club rules including a provision that "no member can take part in a match without wearing the above uniform".<ref>{{cite journal |last1=Hughes |first1=John |title=A Football Jubilee |journal=Sunday Mercury |date=9 March 1924 |page=10}}</ref> For a few years after that (1877β79) the team wore several different kits from all white, blue and black, red and blue to plain green. By 1880, black jerseys with a [[Royal Banner of Scotland|Scottish Lion Rampant]] embroidered on the chest were introduced by Villa's Scottish leaders [[William McGregor (football)|William McGregor]] and [[George Ramsay (footballer, born 1855)|George Ramsay]]. This remained the first choice strip for six years. On Monday, 8 November 1886, an entry in the club's official minute book states: {{blockquote|(i) Proposed and seconded that the colours be chocolate and sky blue shirts and that we order two dozen. (ii) Proposed and seconded that Mr McGregor be requested to supply them at the lowest quotation.}} The chocolate colour later became claret.<ref name=histkit>{{cite web |url=http://www.historicalkits.co.uk/Aston_Villa/Aston_Villa.htm |title=Aston Villa |work=Historical Football Kits |access-date=19 March 2012 |archive-url=https://web.archive.org/web/20130119202651/http://historicalkits.co.uk/Aston_Villa/Aston_Villa.htm |archive-date=19 January 2013 |url-status=live }}</ref> Nobody is quite sure why claret and blue became the club's adopted colours.<ref name=histkit/> Several other football teams adopted their distinctive colours including [[West Ham United F.C.|West Ham United]], [[Burnley F.C.|Burnley]], [[Scunthorpe United]] and Turkish club [[Trabzonspor]].<ref>''When Saturday Comes: The Half Decent Football Book''; p. 183.</ref><ref>{{cite news |url=http://ftw.usatoday.com/2014/05/meet-the-promoted-premier-league-teams-burnley-qpr-leicester |title=Meet the 3 teams promoted to the Premier League |date=26 May 2014 |work=USA Today |access-date=4 June 2014 |first=Nick |last=Schwartz |archive-url=https://web.archive.org/web/20140528155819/http://ftw.usatoday.com/2014/05/meet-the-promoted-premier-league-teams-burnley-qpr-leicester |archive-date=28 May 2014 |url-status=live }}</ref> [[Crystal Palace FC|Crystal Palace]] also played in Villa's colours until the 1970s. A new badge was revealed in May 2007, for the [[2007β08 in English football|2007β08]] season and beyond. The new badge includes a [[Star (football badge)|star]] to represent the European Cup win in 1982, and has a light blue background behind Villa's 'lion rampant'. The traditional motto ''"Prepared"'' remains in the badge, and the name Aston Villa has been shortened to AVFC, FC having been omitted from the previous badge. The lion is now unified as opposed to fragmented lions of the past. [[Randy Lerner]] petitioned fans to help with the design of the new badge.<ref name="new badge">{{cite web |url=http://www.avfc.co.uk/page/HistoryKits |title=The Aston Villa Hit: The Current Crest |publisher=Aston Villa F.C |access-date=19 March 2012 |archive-url=https://web.archive.org/web/20101013023534/http://www.avfc.co.uk/page/HistoryKits |archive-date=13 October 2010 |url-status=live }}</ref> [[File:Aston Villa F.C. logo.svg|thumb|right|150px|Kit-exclusive badge for the 2023β24 season.]] On 6 April 2016, the club confirmed that it would be using a new badge from the [[2016β17 Premier League|2016β17 season]] after consulting fan groups for suggestions. The lion in the new badge has claws added to it, and the word "Prepared" was removed to increase the size of the lion and club initials in the badge.<ref name=introducing>{{cite press release |title=Introducing our badge for 2016/17 |url=https://www.avfc.co.uk/news/2016/04/06/introducing-our-badge-for-201617/ |publisher=Aston Villa F.C. |date=6 April 2016 |access-date=31 May 2021 |url-status=live |archive-url=https://web.archive.org/web/20160409034826/http://www.avfc.co.uk/page/NewsDetail/0%2C%2C10265~5475744%2C00.html |archive-date=9 April 2016}}</ref> In November 2022, following a fan-led vote, the club announced it would adopt a new badge for the following season.<ref>{{Cite web |last=Club |first=Aston Villa Football |title=Aston Villa fans vote on new Club crest: The results |url=https://www.avfc.co.uk/news/2022/november/10/aston-villa-fans-vote-on-new-club-crest/ |access-date=22 January 2023 |website=Aston Villa Football Club |date=10 November 2022 |archive-date=22 January 2023 |archive-url=https://web.archive.org/web/20230122124824/https://www.avfc.co.uk/news/2022/november/10/aston-villa-fans-vote-on-new-club-crest/ |url-status=live }}</ref> The new badge's usage was later clarified to be exclusive to on-field kits and training wear by club president of business operations, Chris Heck, with the existing badge continuing to be utilized as the primary in all other channels.<ref>{{cite news |url=https://birminghammail.co.uk/sport/football/football-news/aston-villa-notebook-chris-hecks-27181142 |title=Aston Villa notebook: Chris Heck's plan, crest explained and Jacob Ramsey's England message |date=23 June 2023 |work=[[Birmingham Mail]] |access-date=12 August 2023 |first=John |last=Townley |archive-url=https://web.archive.org/web/20230812193201/https://www.birminghammail.co.uk/sport/football/football-news/aston-villa-notebook-chris-hecks-27181142 |archive-date=12 August 2023 |url-status=bot: unknown }}</ref> In May 2024, the club reverted to a shield-shaped badge.<ref>{{cite news |last1=Chapman |first1=Joseph |title=Aston Villa promote four messages as they unveil new club badge |url=https://www.birminghammail.co.uk/sport/football/football-news/aston-villa-badge-crest-2025-29269143 |access-date=31 May 2024 |work=Birmingham Mail |date=31 May 2024}}</ref> === Kit manufacturers and sponsors === Tables of kit suppliers and shirt sponsors appear below:<ref name="histkit" /> {| class="wikitable" |+ !Years !Kit manufacturer !Kit sponsor !Sleeve sponsor !Back sponsor |- |1974β1981 |[[Umbro]] | rowspan="2" |''None'' | rowspan="25" |''None'' | rowspan="23" |''None'' |- |1981β1982 | rowspan="4" |[[Le Coq Sportif]] |- |1982β1983 |Davenports Brewery |- |1983β1984 |''None'' |- |1984β1985 | rowspan="4" |[[Mita Copiers]] |- |1985β1987 |Henson |- |1987β1990 |[[Hummel International|Hummel]] |- |1990β1993 |Umbro |- |1993β1995 |[[Asics]] |[[MΓΌller (company)|MΓΌller]] |- |1995β1998 | rowspan="2" |[[Reebok]] |[[AST Computers]] |- |1998β2000 |[[LDV Vans]] |- |2000β2002 | rowspan="2" |[[Diadora]] |[[NTL Incorporated|NTL]] |- |2002β2004 |[[Rover Company|Rover]] |- |2004β2006 | rowspan="2" |[[Hummel International|Hummel]] |[[DWS Group|DWS Investments]] |- |2006β2007 | rowspan="2" |[[32Red]] |- |2007β2008 | rowspan="4" |[[Nike, Inc.|Nike]] |- |2008β2010 |[[Acorns Children's Hospice]] |- |2010β2011 |[[FxPro]] |- |2011β2012 | rowspan="2" |[[Genting Group|Genting Casinos]] |- |2012β2013 | rowspan="3" |[[Macron (sportswear)|Macron]] |- |2013β2015 |[[Dafabet]] |- |2015β2016 | rowspan="2" |[[Intuit Quickbooks]] |- |2016β2017 | rowspan="2" |[[Under Armour]] |- |2017β2018 |[[Unibet]] |Recon Group |- |2018β2019 |Luke 1977 |[[32Red]] | rowspan="6" |''None'' |- |2019β2020 | rowspan="3" |[[Kappa (brand)|Kappa]] |W88 |BR88 |- |2020β2021 | rowspan="3" |[[Cazoo]] |LT.COM |- |2021β2022 |OB Sports |- |2022β2023 | rowspan="2" |[[Castore]] |[[Kaiyun Sports]] |- |2023β2024 |BK8<ref>{{Cite web |last= |first= |date=22 June 2023 |title=Aston Villa agree Principal Partnership with BK8 |url=https://www.avfc.co.uk/news/2023/june/22/aston-villa-agree-principal-partnership-with-bk8-/ |access-date=22 June 2023 |website=Aston Villa Football Club |archive-date=5 July 2023 |archive-url=https://web.archive.org/web/20230705100528/https://www.avfc.co.uk/news/2023/june/22/aston-villa-agree-principal-partnership-with-bk8-/ |url-status=live }}</ref> | rowspan="2" |Trade Nation<ref>{{Cite web |last= |first= |date=22 June 2023 |title=Aston Villa announce Trade Nation as new partner |url=https://www.avfc.co.uk/news/2023/june/22/aston-villa-announce-trade-nation-as-new-partner/ |access-date=22 June 2023 |website=Aston Villa Football Club |archive-date=14 July 2023 |archive-url=https://web.archive.org/web/20230714005636/https://www.avfc.co.uk/news/2023/june/22/aston-villa-announce-trade-nation-as-new-partner/ |url-status=live }}</ref> |- |2024β |[[Adidas]]<ref name=":11">{{Cite web |last= |first= |date=2024-05-20 |title=adidas and Aston Villa Football Club announce multi-year partnership |url=https://www.avfc.co.uk/news/2024/may/20/adidas-and-aston-villa-football-club-announce-multi-year-partnership/ |access-date=2024-05-20 |website=Aston Villa Football Club}}</ref> |Betano<ref>{{Cite web |last= |first= |date=2024-04-22 |title=Aston Villa and Betano announce Principal Partnership |url=https://www.avfc.co.uk/news/2024/april/22/aston-villa-and-betano-announce-principal-partnership-/ |access-date=2024-05-19 |website=Aston Villa Football Club}}</ref> |[[Black Sabbath]] (League Cup) |} Aston Villa's kit was produced by local manufacturers until 1974, when [[Umbro]] became the first kit supplier to have its logo on a Villa shirt. Aston Villa's first shirt sponsor was Davenports Breweries in the 1982β83 season.<ref name="histkit" /> Aston Villa forwent commercial kit sponsorship for the 2008β09 and 2009β10 seasons; instead advertising the charity [[Acorns Children's Hospice]], the first deal of its kind in Premier League history.<ref>{{cite news |url=https://www.theguardian.com/football/2008/jun/03/astonvilla.premierleague |title=Aston Villa to promote charity in place of shirt sponsor |date=3 June 2008 |work=The Guardian |location=London |access-date=3 June 2008 | first=Alan | last=Gardner| archive-url= https://web.archive.org/web/20080604184603/http://www.guardian.co.uk/football/2008/jun/03/astonvilla.premierleague | archive-date= 4 June 2008 | url-status= live}}</ref> The partnership continued until 2010 when a commercial sponsor replaced Acorns, with the hospice becoming the club's Official Charity Partner.<ref>{{cite news |last=Griffin |first=Jon |url=https://www.birminghammail.co.uk/news/local-news/villa-unveil-biggest-pre-season-signing-128302 |title=Villa sign biggest kit deal in history |work=Birmingham Mail |date=16 July 2010 |access-date=12 November 2020 |archive-url=https://web.archive.org/web/20201112113550/https://www.birminghammail.co.uk/news/local-news/villa-unveil-biggest-pre-season-signing-128302 |archive-date=12 November 2020 |url-status=live}}</ref> A shirt sleeve sponsor was used for the first time in the 2019β20 season with BR88 being displayed.<ref>{{Cite web|date=13 June 2019|title=Aston Villa secure BR88 as first ever sleeve sponsor|url=https://www.soccerex.com/insight/articles/2019/aston-villa-secure-br88-as-first-ever-sleeve-sponsor|access-date=5 August 2020|website=Soccerex|archive-date=23 September 2020|archive-url=https://web.archive.org/web/20200923184144/https://www.soccerex.com/insight/articles/2019/aston-villa-secure-br88-as-first-ever-sleeve-sponsor|url-status=live}}</ref>
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