Editing Arizona Coyotes (section)

==Team information==
===Name===
Upon the franchise's relocation to Phoenix, a public team-naming vote was held, with "Coyotes" defeating "Scorpions" among the finalists. Both coyotes and [[scorpion]]s are inhabitants of the [[Sonoran Desert]], and the owners/supporters of the club wanted the team name to be an animal that was representative of the region.<ref name=LV>{{cite news|last=Marrazza|first=Dan|title=How NHL Teams Got Their Names|url=https://www.nhl.com/goldenknights/news/nhl-teams-getting-their-names/c-283742854|website=NHL.com|date=November 8, 2016|access-date=September 4, 2019}}</ref> On June 27, 2014, the team changed its geographic name to Arizona.<ref name="teamnamechange" />

===Logos and jerseys===
[[File:Dedicated Coyotes jersey.jpg|thumb|alt=A signed Coyotes jersey|Coyotes jersey with the [[kachina]]-inspired logo used from 1996 to 2003.]] 
Upon their arrival in Phoenix in 1996, the team adopted a look with a traditional Southwestern design. The primary logo was a Southwest Native American-styled hockey stick-wielding coyote in a [[kachina]]-inspired style. The jerseys featured pointed green shoulders with brick red trim over a white (home) or black (road) body, and non-traditional striping patterns. These uniforms remained in place until 2003. A third jersey, primarily green with a nighttime desert landscape wrapped around the bottom and the cuffs of the sleeves, was introduced in 1998 and was retired in 2003 when the team redesigned the uniforms.

As the NHL switched home and road jerseys beginning in the 2003–04 season and coinciding with the team's move from America West Arena to the newly completed Glendale Arena, the Coyotes redesigned their look completely, adopting a howling coyote head logo while dropping several colors from the team's palette. Sedona red and white became the primary colors, with desert sand and black remaining as logo trim colors. A variation of these colors was later used for the [[Major League Baseball]] team [[Arizona Diamondbacks]]. The team also changed its shoulder patch, taking the form of the outline of the state of Arizona, with an homage to the [[Flag of Arizona|state flag]] and the abbreviation "PHX". This logo was worn only on the right shoulder leaving the left shoulder bare.

{{Multiple image|total_width = 330
| align = left
| direction = horizontal
| image1 = Arizona Coyotes.svg
| alt1 = A logo of a coyote howling
| caption1 = The Coyotes' primary logo, used from 2003 to 2021.
| image2 = PhoenixCoyotesAlternate.png
| alt2 = A logo outline of the state of Arizona with a rising sun graphic and the letters PHX
| caption2 = The Coyotes's shoulder patch, used from 2003 to 2014.
}}
The Coyotes updated their jerseys for the 2007–08 season, along with all NHL teams, as part of the switchover to "[[Rbk Edge]]" jerseys. The changes made were adding an NHL crest just below the neck opening, removing the stripes that were previously just above the lower hem, and moving the "PHX" patch from the right to the left shoulder. The white jersey also gained red shoulder coloring and laces at the collar. The three-stripe pattern is applied to the side of the pants.<ref>{{cite news|title=Coyotes Unveil New Rbk Edge Uniforms|url=https://www.nhl.com/coyotes/news/coyotes-unveil-new-rbk-edge-uniforms/c-427791|publisher=National Hockey League|date=September 14, 2007|access-date=May 8, 2018|archive-url=https://web.archive.org/web/20180509075645/https://www.nhl.com/coyotes/news/coyotes-unveil-new-rbk-edge-uniforms/c-427791|archive-date=May 9, 2018}}</ref>

The Coyotes also added a [[third jersey]] for the 2008–09 season. It is primarily black and features a new alternate [[coyote]] logo on the front, with the primary logo (coyote head) patch on the right shoulder, and the "Official Seal" on the left.{{citation needed|date=March 2025}} Since white does not appear on the alternate, solid red pant shells are worn with this jersey.

Before the 2014–15 season, it was announced the Coyotes' third jersey would no longer be used. The patch on the home and away jerseys that used to read "PHX" would also be changed to read "AZ" to match the team's rebranded name.<ref name="teamnamechange" />

On June 26, 2015, the Coyotes introduced updated jerseys. The uniforms reintegrated black into the design; the color was prominently featured on the uniform sleeves, socks, and pants.<ref>{{cite press release|title=Coyotes Reveal New Uniforms at NHL Draft Party|url=https://www.nhl.com/coyotes/news/coyotes-reveal-new-uniforms-at-nhl-draft-party/c-772384|publisher=National Hockey League|date=June 26, 2015|access-date=June 18, 2016|archive-url=https://web.archive.org/web/20180509150738/https://www.nhl.com/coyotes/news/coyotes-reveal-new-uniforms-at-nhl-draft-party/c-772384|archive-date=May 9, 2018}}</ref>

The Coyotes wore their black Kachina jerseys for a few dates between 2014–15 and 2016–17 seasons. The style was similar to the originals but was adapted to the Reebok Edge cut. For the 2018–19 season and beyond, the Coyotes revived the Kachina uniforms as a third jersey, and was updated to the [[Adidas]] adizero cut.<ref>{{cite press release|title=Coyotes Announce Black Kachina Sweater As Team's Official Third Jersey|url=https://www.nhl.com/coyotes/news/coyotes-announce-black-kachina-sweater-as-teams-official-third-jersey/c-299185380|publisher=National Hockey League|date=June 22, 2018|access-date=June 25, 2018|archive-url=https://web.archive.org/web/20180625103652/https://www.nhl.com/coyotes/news/coyotes-announce-black-kachina-sweater-as-teams-official-third-jersey/c-299185380|archive-date=June 25, 2018}}</ref> In 2020, the black Kachina design became the primary home jerseys (for 2021 only, the red trim on the letters were changed to silver to commemorate the team's 25th season in Arizona), but kept the previous red "howling coyote" jerseys as an alternate. The road "howling coyote" jerseys were also retained. In addition, the Coyotes wore a second alternate uniform: a purple "Reverse Retro" version of the 1998–2003 Kachina head alternates.<ref>{{cite web |title=Arizona Coyotes reveal purple Reverse Retro jersey alternates |url=https://arizonasports.com/story/2453291/arizona-coyotes-reveal-purple-reverse-retro-jersey-alternates/ |website=Arizona Sports |access-date=January 12, 2024 |date=November 16, 2020}}</ref>

Before the 2021–22 season, the Coyotes hinted at a possible rebrand in September after the team named [[MullenLowe U.S.|MullenLowe LA]] as its branding partner.<ref>{{cite news|last=Kinkopf|first=Alex|title=Coyotes Canvassing New Look, Better Brand|url=https://www.nhl.com/coyotes/news/coyotes-canvassing-new-look-better-brand/c-325893154|publisher=NHL Enterprises, L.P.|website=ArizonaCoyotes.com|date=August 3, 2021|access-date=September 20, 2021|archive-url=https://web.archive.org/web/20210803061256/https://www.nhl.com/coyotes/news/coyotes-canvassing-new-look-better-brand/c-325893154|archive-date=August 3, 2021}}</ref> During the off-season, the Coyotes quietly brought back the 1996–2003 Kachina logo as the primary, and later revealed a white road version of the Kachina uniforms while keeping the previous "howling coyote" home uniform as an alternate.<ref>{{cite press release|title=Coyotes Announce Rebrand Focused on Impact, Inclusivity and Innovation|url=https://www.nhl.com/coyotes/news/coyotes-announce-rebrand-focused-on-impact-inclusivity-and-innovation/c-326220296|publisher=NHL Enterprises, L.P.|website=ArizonaCoyotes.com|date=September 20, 2021|access-date=September 20, 2021|archive-url=https://web.archive.org/web/20210921005037/https://www.nhl.com/coyotes/news/coyotes-announce-rebrand-focused-on-impact-inclusivity-and-innovation/c-326220296|archive-date=September 21, 2021}}</ref>

In the 2022–23 season, Arizona once again wore its 1998–2003 Kachina head alternates as its "Reverse Retro" uniform, but with sienna as the base color.<ref>{{cite news|title=NHL Reverse Retro jerseys for all 32 teams unveiled by adidas|url=https://www.nhl.com/news/2022-adidas-nhl-reverse-retro-jerseys-reveal/c-336511528|website=NHL.com|date=October 20, 2022|access-date=October 20, 2022}}</ref> Also during that season, a new alternate uniform was released, returning to the simplified brick red and sand color scheme from 2003 to 2015 but with kachina patterns at the bottom and on the sleeves. The uniform features "Arizona" in sand with a star above the "i", and a sand [[saguaro]] on the right side of the pants. The captain's patch is denoted by the crescent moon alternate, while the alternate captain's patch is denoted by two saguaros crossing each other.<ref>{{cite press release|title=Coyotes Unveil New Third Jersey Created By Rhuigi Villaseñor|url=https://www.nhl.com/coyotes/news/coyotes-unveil-new-special-edition-third-jersey-created-by-rhuigi-villasenor/c-340065494|publisher=NHL Enterprises, L.P.|website=ArizonaCoyotes.com|date=January 18, 2023|access-date=January 18, 2023|archive-url=https://web.archive.org/web/20230121020944/https://www.nhl.com/coyotes/news/coyotes-unveil-new-special-edition-third-jersey-created-by-rhuigi-villasenor/c-340065494|archive-date=January 21, 2023}}</ref>

===Mascot===
Howler was the coyote-suited mascot of the Arizona Coyotes. He was introduced on October 15, 2005. The Coyotes' official kids club was called Howler's Kids Club.<ref>{{cite web|title=Howler's Kids Club|url=https://www.nhl.com/coyotes/fans/howlers-kids-club|website=ArizonaCoyotes.com|access-date=September 4, 2019|archive-url=https://web.archive.org/web/20200402140718/https://www.nhl.com/coyotes/fans/howlers-kids-club|archive-date=April 2, 2020}}</ref> Howler wore number 96 on his jersey, representing the year the Winnipeg Jets moved to Arizona, and he also wore an "M" designation for "mascot". He was known to beat on a bucket to encourage the fans to cheer and has had many different outfits in games.