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==Market terminology== {{further|Bull (stock market speculator)|Bull–bear line}} The terms "bull market" and "bear market" describe upward and downward market trends, respectively,<ref>{{cite journal | last1=Preis | first1=Tobias | last2=Stanley | first2=H. Eugene | title=Bubble trouble: Can a Law Describe Bubbles and Crashes in Financial Markets? | journal=[[Physics World]] | volume=24 | pages=29–32 | year=2011| doi=10.1088/2058-7058/24/05/34 }}</ref> and can be used to describe either the market as a whole or specific sectors and securities.<ref name=Edwards/> The terms come from London's [[Exchange Alley]] in the early 18th century, where traders who engaged in [[naked short selling]] were called "bear-skin jobbers" because they sold a bear's skin (the shares) before catching the bear. This was simplified to "bears," while traders who bought shares on credit were called "bulls." The latter term might have originated by analogy to [[bear-baiting]] and [[bull-baiting]], two animal fighting sports of the time.<ref>{{cite news|last=Schneider|first=Daniel B.|title=F.Y.I.|work=The New York Times|date=November 30, 1997|url=https://www.nytimes.com/1997/11/30/nyregion/fyi-328278.html|access-date=2022-01-30}}</ref> [[Thomas Mortimer (writer)|Thomas Mortimer]] recorded both terms in his 1761 book ''[[Every Man His Own Broker]]''. He remarked that bulls who bought in excess of present demand might be seen wandering among brokers' offices moaning for a buyer, while bears rushed about devouring any shares they could find to close their short positions. An unrelated [[folk etymology]] supposes that the terms refer to a bear clawing downward to attack and a bull bucking upward with its horns.<ref name=course/><ref name="Investopedia">{{cite web |url=http://www.investopedia.com/terms/b/bullmarket.asp |title=Bull Market | publisher=[[Investopedia]]}}</ref>
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