Editing Cap'n Crunch (section)

==Product history==

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Grandma would like to make this concoction with rice and the sauce that she had; it was a combination of brown sugar and butter. It tasted good, obviously. They'd put it over the rice and eat it as a kind of a treat on Sundays ...|source= —William Low, Pamela Low's brother<ref name="boing">{{cite web | title = Pamela Low, Cap'n Crunch creator, RIP| website= Boingboing.net|first= David| last= Pescovitz| date= June 7, 2007| url = http://boingboing.net/2007/06/07/pamela-low-capn-crun.html}}</ref> }}

[[Pamela Low]], a [[flavorist]] at [[Arthur D. Little]],<ref name=LATimes>{{cite web  | title = Pamela Low, 79; created flavored coating for Cap'n Crunch cereal| work = Los Angeles Times|date= June 6, 2007| url = https://www.latimes.com/archives/la-xpm-2007-jun-06-me-passings6.3-story.html}}</ref> developed the original Cap'n Crunch flavor in 1963&mdash;recalling a recipe of a
mixture of brown sugar and butter her grandmother Luella Low served over rice<ref name="boston"/><ref>{{cite news| last=Gregg| first= John P. |title= Love the Guilty Pleasure of Cap'n Crunch? Thank New London's Pam Low| work= Valley News| date= June 3, 2007| page= 1}}</ref> at her home in [[Derry, New Hampshire|Derry]], [[New Hampshire]].<ref name=LATimes />

Low created the flavor coating for Cap'n Crunch, describing it as giving the cereal a quality she called "want-more-ishness".<ref name= UNH /> After her death in 2007, ''[[The Boston Globe]]'' called Low "the mother of Cap'n Crunch".<ref name= boston>{{cite news | title = Pamela Low; kin's treat inspired creation of Cap'n Crunch flavor| newspaper = [[The Boston Globe]] | last= Marquard | first= Bryan | date= June 7, 2007| url = http://www.boston.com/news/globe/obituaries/articles/2007/06/07/pamela_low_kins_treat_inspired_creation_of_capn_crunch_flavor/ }}</ref> At Arthur D. Little, Low had also worked on the flavors for [[Heath bar|Heath]],<ref name="UNH"/> [[Mounds (candy)|Mounds]] and [[Almond Joy]] candy bars.<ref name="huff">{{cite web| title = Inventor of Cap 'n Crunch dead at 79| website = SlashFood.com| publisher = Huffington Post| first = Bob| last = Sassone| date = June 9, 2007| url = http://www.slashfood.com/2007/06/09/inventor-of-cap-n-crunch-dead-at-79/| access-date = January 28, 2013| archive-url = https://web.archive.org/web/20080709045423/http://www.slashfood.com/2007/06/09/inventor-of-cap-n-crunch-dead-at-79/| archive-date = July 9, 2008| url-status = dead}}</ref>

In 1965, the Quaker Oats Company awarded the Fredus N. Peters Award to Robert Rountree Reinhart Sr. for his leadership in directing the development team of Cap'n Crunch.<ref name="umstat">{{cite web | title = Bob Reinhart, Inventor of Captain Crunch, Dies at Age 84 | first= Thomas Jr. | last= Umstattd| website = ThomasUmstattd.com | date= 7 November 2008| url = http://www.thomasumstattd.com/2008/11/bob-reinhart-inventor-of-captain-crunch-dies-at-age-84/}}</ref> Reinhart developed a technique in the manufacture of Cap'n Crunch, using oil in its recipe as a flavor delivery mechanism—which initially made the cereal difficult to bake properly.<ref name="umstat"/>